As the creative lead for Sailfish Content Agency, I am responsible for developing advertising, organic social and web content campaigns that boost engagement, growth, and style for top brands including Brunswick, Marriott, Andaz, Garmin, and Nike.Utilizing current content trends, cutting-edge equipment, and a creative know-how, I oversee the entire production process from understanding client branding goals and shot-list development, casting and location scouting, managing on-location capture and directing post production and final asset delivery. Most importantly, I maintain synergy between our shoot teams on location and the pre-conceptualized creative plans we cultivate for each project, resulting in a highly executed and organized content campaign.