Blythe Russo

Blythe Russo Email and Phone Number

Creative Director, Associate Vice President of Marketing @ Gardner-Webb University
Charlotte, NC, US
Blythe Russo's Location
Charlotte, North Carolina, United States, United States
Blythe Russo's Contact Details
About Blythe Russo

Creative and Marketing Director with diverse experience in creative strategy, project management and leadership. Successful in devising and applying new ideas and innovation to propel companies to build a competitive advantage. Skilled in critical thinking and focused on developing business solutions through team collaboration. Proven leader with the ability to maximize talent and promote career development. Driven by a dedication to quality and a passion for design.Specialties: Creative & Marketing Strategy; Brand Design & Management; Print & Digital Media Design; Project Management; Paid Media Advertising; Data & Budget Analysis; Team Leadership; Employee & Client Relations; Equity & Inclusion; Strategic Staffing; Strong Organizational Acumen.

Blythe Russo's Current Company Details
Gardner-Webb University

Gardner-Webb University

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Creative Director, Associate Vice President of Marketing
Charlotte, NC, US
Blythe Russo Work Experience Details
  • Gardner-Webb University
    Creative Director, Associate Vice President Of Marketing
    Gardner-Webb University
    Charlotte, Nc, Us
  • Gardner-Webb University
    Associate Vice President Of Marketing And Creative Director
    Gardner-Webb University Dec 2021 - Present
    Boiling Springs, Nc, Us
  • House Of Bijan
    Art Director, Design & Marketing
    House Of Bijan Jun 2019 - Dec 2021
    Beverly Hills, Ca, Us
    Hired to oversee design projects and accomplish goals in direct marketing and eCommerce sales growth for the luxury menswear brand. Ensured consistent brand guidelines were adhered to and high standards of accuracy were met.–Coordinated with designers, sales, management and content developers to build a strategic digital team to streamline marketing and advertising campaign initiatives. Managed workload balance and scheduled due dates for tasks and deliverables to make sure deadlines were met.–Led the entire creative process from start to finish. Responsible for supervising the team and directing project objectives while guiding resources, budgeting and invoicing. Cultivated relationships with vendors, publications, media studios and PR firms, negotiating reduced ad costs. –Created and maintained Bijan’s new premier E-Boutique website that increased their quarterly sales by $80,000. Grew client base by 27% within nine months of launch through consistent management of marketing campaigns and press outreach. Achieved a 35,000 Instagram follower increase from start to present.
  • Pearson
    Senior Designer
    Pearson Sep 2007 - May 2019
    London, Gb
    Promoted in 2010 to supervise and mentor a team of designers in Pearson's Creative Department. Managed the production quality and workflow of the team while producing textbook covers and achieving the highest volume of project turnovers.–Improved team productivity and output by 22% through consistent support, managing project assignments and monitoring the production schedule. Led and organized weekly progress meetings and monthly training presentations.–Achieved 100% accuracy and on-time delivery rates for 270-329 projects yearly, exceeding the department’s annual goals. Reduced the error percentage to an all-time best of 1% in 2014 through strong individual and team contributions.–Developed and delegated digital and print collateral for the marketing department, including brochures, catalogues, web graphics, email campaigns, logos, sales videos and trade show event banners.–Book cover designs published and awarded in Graphic Design USA and Communication Arts magazines, and The Bookbinders of Boston Publishing Annuals.
  • Dickinson Associates
    Graphic Designer
    Dickinson Associates Apr 2005 - Sep 2007
    Provided creative development services for an agency of designers, copywriters and sales accountants, producing brand identities, marketing campaigns, web design, retail print materials and advertising pitches. –Collaborated and developed creative briefs and marketing strategies for new business presentations, helping win clients and build loyalty. Supported team in all creative initiatives, coordinating projects from concept to completion.–Handled the Art Director’s managerial and client liaison responsibilities when she was away. Supervised interns, administering assignments and enhancing their concept design and creative software abilities.

Blythe Russo Skills

Layout Illustrator Indesign Creative Direction Photoshop Marketing Graphics Dreamweaver Promotions Css Brochures Advertising Adobe Creative Suite Graphic Design Adobe Cs5

Blythe Russo Education Details

  • Simmons University
    Simmons University
    Graphic Design & Studio Art

Frequently Asked Questions about Blythe Russo

What company does Blythe Russo work for?

Blythe Russo works for Gardner-Webb University

What is Blythe Russo's role at the current company?

Blythe Russo's current role is Creative Director, Associate Vice President of Marketing.

What is Blythe Russo's email address?

Blythe Russo's email address is bl****@****ail.com

What schools did Blythe Russo attend?

Blythe Russo attended Simmons University.

What skills is Blythe Russo known for?

Blythe Russo has skills like Layout, Illustrator, Indesign, Creative Direction, Photoshop, Marketing, Graphics, Dreamweaver, Promotions, Css, Brochures, Advertising.

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