My role is easiest to explain in three parts:-1. Web Consultant - working with clients to take their ideas and aspirations from concept to action and then results. I like to use data and advocate hard for clients to listen (through the data) to their customers. 2. Team building, coaching and training - finding people for my team, developing and investing in the people who can make a difference for my clients.3. Coding. I'm still technically minded and I like to unplug from people by plugging into a machine and creating stuff, websites, apps and more.

Creating Digital Assets.Running a digital marketing agency is great, and after 20 years as the founder and lead of Matter Solutions, Ben is still having fun there, but... running our own websites (as assets) means we have the freedom to invest without persuading clients or competing for non-digital marketing dollars. Everything we do is digital.This is how Visible Ventures began in 2020 though it had initial tentative steps put in place many years ago.First, we took a look at markets that don't conflict with any of our agency clients, and are unlikely to ever overlap.Next we put together a remote team to consistently build valuable assets just as we encourage agency clients to do. Lastly we had to tell the accountant about the "non-client revenue" bucket needed to measure our success.