Senior Associate Vice President, Advancement & Strategy
CurrentPromoted to leverage the Foundation’s data infrastructure to drive values-based discovery and engagement at scale and activate implementation of the Salesforce Cloud to strengthen Alumni and constituent connections with the University. Serves as a leading member of the CRM migration team, consulting with Systems & Technology and business units to leverage new CRM capabilities to clarify business processes and transform operations. Established the Data Intelligence team to drive data-informed strategy, including scalable reporting, forecasting and feasibility models for campaign goal setting and performance measures. Leads Data Intelligence, Research and Prospect Management, and Records and Gift Administration, providing strategic insight in collaboration with Finance, Communications, Engagement, Fundraising and Donor Relations to integrate constituent experience across the donor and engagement life cycle.