Marketing Content Creator
- Worked closely with stakeholders in sales and operations to fine-tune messaging for products and services- Produced high-value written content optimised for the brand’s ideal buyer personas- Created a monthly external newsletter to generate value and facilitate cross-selling- Collaborated remotely with external partners and stakeholders to produce co-branded content- Researched competitors and industry trends to inform and refine the brand’s content strategy- Produced and edited software tutorial videos (including voice-overs) for customers- Facilitated the average monthly generation of 40 organic leads through SEO activities- Supported the migration of more than 100 web pages, including full re-writes, in under 2 week