Bo Royal

Bo Royal Email and Phone Number

I help law firms increase their digital ad revenue and ROI. @ Pareto Legal
Bo Royal's Location
Melbourne, Florida, United States, United States
About Bo Royal

Our agencies help law firms and other businesses that want to scale their digital ad revenue and ROI.My co-founder (Jake) and I met 10 years ago at eBay's marketing solutions division, where we led large teams of digital marketing experts and analytics specialists that oversaw $250M+ in annual advertising budget for our clients. Some of the large clients we worked with included: Aeropostale, Alex & Ani, BCBG, bebe, Calvin Klein, Dr. Marten's, GNC, JACK SPADE, kate spade new york, Nixon, Perricone MD, Sallie Mae, Serta & Stuart Weitzman. Long story short, our experiences at eBay taught us what it takes to bring brands to 9+ figures in online ad revenue. Today, we own and operate 2 "sibling" agencies: Pareto Legal & Pareto PPC. Both agencies leverage our experience and expertise that we developed working for fortune 1000 brands, and in-house as CMO & COO at a large Philadelphia-based injury law firm (a firm that we were able to scale from 7-figures to 8-figures in under 3 years).If you are looking to increase your PPC revenue, ROI or both, please contact me directly at bo@paretoppc.com or book a time on my calendar: https://calendly.com/pareto-ppc

Bo Royal's Current Company Details
Pareto Legal

Pareto Legal

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I help law firms increase their digital ad revenue and ROI.
Bo Royal Work Experience Details
  • Pareto Legal
    Ceo & Co-Founder
    Pareto Legal Jun 2023 - Present
    Philadelphia, Pennsylvania, Us
    Pareto Legal is a growth marketing agency that helps injury law firms triple their revenues with digital advertising, conversion rate optimization and analytics.
  • Pareto Ppc
    Ceo & Co-Founder
    Pareto Ppc Apr 2019 - Present
    Philadelphia, Us
    Pareto PPC is a boutique ad agency specializing in digital strategy, paid media optimization and analytics.
  • Krasno, Krasno & Onwudinjo
    Advisory Board Member
    Krasno, Krasno & Onwudinjo Oct 2019 - Present
    Philadelphia, Pa, Us
    Oversee marketing and client intake departments for Pennsylvania's best-rated Workers' Compensation & Social Security Disability law firm
  • Krasno, Krasno & Onwudinjo
    Chief Marketing Officer
    Krasno, Krasno & Onwudinjo Apr 2018 - Sep 2020
    Philadelphia, Pa, Us
  • Ebay Enterprise Marketing Solutions (Formerly E-Dialog)
    Director Of Paid Search
    Ebay Enterprise Marketing Solutions (Formerly E-Dialog) Feb 2016 - Mar 2018
    Burlington, Ma, Us
    Led a team of 15+ digital marketers across 3 offices and oversaw paid search strategies for the agency’s premier clients, including kate spade new york, Sallie Mae, GNC, Calvin Klein & Stuart Weitzman.
  • Ebay Enterprise Marketing Solutions (Formerly E-Dialog)
    Manager, Paid Search
    Ebay Enterprise Marketing Solutions (Formerly E-Dialog) Sep 2015 - Jan 2016
    Burlington, Ma, Us
  • Ebay Enterprise Marketing Solutions (Formerly E-Dialog)
    Senior Associate, Paid Search
    Ebay Enterprise Marketing Solutions (Formerly E-Dialog) Oct 2014 - Aug 2015
    Burlington, Ma, Us
  • Adworthy
    Sr. Digital Marketing Analyst
    Adworthy Jun 2013 - Sep 2014
    Langhorne, Pennsylvania, Us
    Developed and executed online marketing strategiesReported to C-suite, simplifying web data into concise information that was actionable and relevant to business goalsWorked alongside in-house developers and DBAs, testing and providing feedback on proprietary web analytics software
  • Adworthy
    Digital Marketing Analyst
    Adworthy Jun 2012 - May 2013
    Langhorne, Pennsylvania, Us
    I was responsible for day-to-day management of several clients' Google AdWords accounts, maximizing ROI of paid search initiatives, identifying new online revenue opportunities, and increasing clients’ paid and organic search visibilityAudited and analyzed clients’ Google AdWords accounts that collectively totaled over $350MM in ad spendSent clients detailed weekly and monthly reports that offered insight into underperforming campaign elements and new revenue opportunities
  • Adworthy
    Digital Marketing Intern
    Adworthy Feb 2012 - Jun 2012
    Langhorne, Pennsylvania, Us
    Performed administrative duties to support Adworthy’s search marketing teamAided search team’s execution of paid search initiativesWorked side-by-side with search team to develop, expand, and manage search engine optimization efforts, maximizing the volume of qualified visitors to our clients’ websitesAnalyzed client websites and provided recommendations for overall site improvement

Bo Royal Education Details

  • Fox School Of Business At Temple University
    Fox School Of Business At Temple University
    International Business Administration And Marketing (Double Major)
  • Holy Ghost Preparatory School
    Holy Ghost Preparatory School

Frequently Asked Questions about Bo Royal

What company does Bo Royal work for?

Bo Royal works for Pareto Legal

What is Bo Royal's role at the current company?

Bo Royal's current role is I help law firms increase their digital ad revenue and ROI..

What schools did Bo Royal attend?

Bo Royal attended Fox School Of Business At Temple University, Holy Ghost Preparatory School.

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