BTL Group is a global Shopper Marketing indie that specialises in the development of strategies and activations that drive trial, loyalty and sales for many of the most successful and loved brands and retailers in the country. We have been operating in the NZ market place for over 30 years so can argue we have more experience and knowledge than that of our competitor's combined when it comes delivering simple, effective shopper marketing solutions using whatever mix of in-house digital, P2P, sales promotion, sourcing, experiential and fulfilment are required. The BTL Group of companies always put our client's and their needs to the fore whatever the timeframe.Our small, diligent team is based in Auckland, New Zealand. A dedication to making clients shine and an ongoing quest to keep abreast of international shopper trends and innovation and their application DownUnder within smaller budget constraints consumes our lives. The rewards are great - corporate partnerships through strong client friendships + acknowledgment via the odd local and international award :) I consider myself very privileged be at the helm of such a passionate, professional team.