Bob Hagerman

Bob Hagerman Email and Phone Number

Director Of Sales Marketing - Pregnancy and Parenting - BabyCenter and What to Expect at Everyday Health Group @ Everyday Health Group
Bob Hagerman's Location
New York, New York, United States, United States
About Bob Hagerman

I am a senior media executive experienced in developing marketing communications programs for many of the world's most renowned brands. I am skilled at converting marketing objectives to strategic and creative solutions that leverage audience insights to drive sales growth and brand differentiation. I am a proven leader having held management positions at media companies and agencies, directing successful Sales Development, Marketing and Media Planning teams.Specialties: Sales Development, Marketing, Strategic Media Planning

Bob Hagerman's Current Company Details
Everyday Health Group

Everyday Health Group

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Director Of Sales Marketing - Pregnancy and Parenting - BabyCenter and What to Expect at Everyday Health Group
Bob Hagerman Work Experience Details
  • Everyday Health Group
    Director Of Sales Marketing - Pregancy And Parenting - Babycenter And What To Expect
    Everyday Health Group Aug 2019 - Present
    New York, Ny, Us
  • Babycenter
    Global Sales Development
    Babycenter Mar 2012 - Present
    New York, New York, Us
  • Carat
    Vp, Group Account Director
    Carat Feb 2011 - Mar 2012
    London, England, Gb
  • Internet Broadcasting
    Senior Director Sales Development & Marketing
    Internet Broadcasting Jul 2008 - Jan 2011
    Saint Paul, Mn, Us
    Responsible for developing advertising capabilities and solutions to support and drive sales objectives.Work in tandem with Chief Revenue Officer to establish market position, sales strategy, customer segmentation and account management for sales organization.Successfully launched the IB Local Network brand, including development of logo and visual identity, market position and sales strategy, collateral material, and customer marketing programs.Oversee a Sales Development team who achieved measurably higher average deal revenue than company average.Partner with video production, advertising operations and publisher relations teams to develop and execute custom multimedia client programs.
  • Aol, Llc
    Director, Sales Development
    Aol, Llc Sep 2006 - Jul 2008
    New York, Ny, Us
    Partner with the AOL national sales team to deliver strategic online marketing solutions to key advertisers and agencies, aligning AOL’s advertising capabilities with client business objectives.Lead sales development teams for AOL’s highest revenue producing regions, contributing to over $200 million in annual revenue opportunities.Direct cross-functional teams to devise sales strategy, differentiated marketing framework, and fully packaged proposals.Develop talent within the Sales Development team, managing teams and identifying training opportunities for new employees.
  • Omd
    Client Communications Director
    Omd 2002 - 2006
    London, Gb
    Client relationship owner with formal responsibility for entire agency output, ensuring all execution meets client and agency quality standards Lead a multi-discipline team of media planning, buying, research, promotion, sports marketing, direct marketing, digital, and entertainment marketing Manage over $200 million in annual budgets for clients including: LensCrafters, Ray-Ban, Sunglass Hut, Kay Jewelers, Jared the Galleria of Jewelry, New York Stock Exchange, Outback Steakhouse and London Tourism
  • Bbdo New York
    Vp Associate Media Director
    Bbdo New York 1996 - 2002
    New York, Ny, Us
    Oversight of over $100 million in annual advertising budgets for clients including: GE, Charles Schwab, New York Stock Exchange, LensCrafters, Ray-Ban, Sunglass Hut, PeopleSoft, and TexacoManage Supervisors, Planners and Assistants (10 direct reports).Negotiate client compensation contracts ensuring agency revenue and profit goals are achievedModerator of comprehensive entry-level training program.
  • Sader & Associates
    Assistant Media Director
    Sader & Associates 1993 - 1996
  • Lintas
    Media Planner
    Lintas 1990 - 1993
    Mumbai, Maharashtra, In

Bob Hagerman Skills

Advertising Digital Strategy Media Planning Marketing Strategy Strategy Digital Media Sales Management Integrated Marketing Crm Mobile Marketing Online Marketing Media Buying New Media Sales Development

Bob Hagerman Education Details

  • Baruch College
    Baruch College
    Marketing - Advertising

Frequently Asked Questions about Bob Hagerman

What company does Bob Hagerman work for?

Bob Hagerman works for Everyday Health Group

What is Bob Hagerman's role at the current company?

Bob Hagerman's current role is Director Of Sales Marketing - Pregnancy and Parenting - BabyCenter and What to Expect at Everyday Health Group.

What is Bob Hagerman's email address?

Bob Hagerman's email address is bo****@****oup.com

What schools did Bob Hagerman attend?

Bob Hagerman attended Baruch College.

What skills is Bob Hagerman known for?

Bob Hagerman has skills like Advertising, Digital Strategy, Media Planning, Marketing Strategy, Strategy, Digital Media, Sales Management, Integrated Marketing, Crm, Mobile Marketing, Online Marketing, Media Buying.

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