Bob Howell

Bob Howell Email and Phone Number

Activation Systems - Beverage Consulting for Hospitals, Universities and Colleges @ Activation Systems
franklin, tennessee, united states
Bob Howell's Location
Greenville-Spartanburg-Anderson, South Carolina Area, United States
Bob Howell's Contact Details

Bob Howell personal email

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About Bob Howell

An enterprising and pioneering GENERAL MANAGEMENT EXECUTIVE with a solid background in key accounts, business development, strategic planning, channel development, market research, talent management and employee relations. Communicates effectively with multiple areas of a corporation to develop process improvements. Closely monitors consumer trends to identify and secure additional business. Creates new procedures to boost productivity, control costs, and exceed customer expectations. Maintains a competitive edge to ensure the long-lasting success of a company.Offers open, honest feedback among employees to discuss opportunities, resulting in a better environment for collaboration and teamwork as well as making a positive impact on morale and momentum. Builds and develops staff members from within to accommodate internal growth, providing an organization with a ready talent pool. Aligns employees to standards and goals to achieve continuous progress. A forward-thinking leader who formulates plans to leverage key areas for enhancements, reaching new levels of profitability.

Bob Howell's Current Company Details
Activation Systems

Activation Systems

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Activation Systems - Beverage Consulting for Hospitals, Universities and Colleges
franklin, tennessee, united states
Website:
activationsystems.net
Employees:
8
Bob Howell Work Experience Details
  • Activation Systems
    Partner
    Activation Systems Jan 2009 - Present
    Activation Systems is a beverage consulting service with institution contracts all across the United States. Our mission is to deliver significant incremental financial value to our customers when negotiating beverage contracts. With over 50 years in executive beverage management, the Activation Systems' team are industry leaders in creating incremental value in this category.
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  • Coca Cola Consolidated
    Vice President -Customer Management
    Coca Cola Consolidated 2007 - 2008
    Held responsibility for improving departments teamwork with other functional departments to work as team, break down silos, as well as increase capacity and capability of department to deliver higher business results. Led southeast bottlers to more collaborative approach to business based upon the number of common chain customers. Served on national executive steering committee meetings, effectively representing company positions influencing national customer plans. Fostered relationship with retailer senior management. Developed direct reports to build selling skills. Oversaw annual planning process to achieve annual strategy by chain, category, element for revenue, gross margin and volume.Exceeded 2007 goal for volume by 2,100,000 cases, adjusted gross margin by $2,000,000, immediate consumption by $3,000,000, non-carb volume by 900,000 cases and ready-to-drink tea by 360,000 cases.
  • Coca Cola Consolidated
    Vice President/Division Manager
    Coca Cola Consolidated 1981 - 2008
  • Coca Cola Consolidated
    V.P. / Division Manager -Crescent Division
    Coca Cola Consolidated 2003 - 2006
    Served as key officer responsible for all aspects of business in Crescent Division geography( Tenn,Va,WVA,Ala,Ga.,Miss). Developed core team of sales unit managers, general managers and division staff to collaborate and make decisions. Coached managers to resolve issues and develop healthy collaborative selling approach. Visited a variety of markets, evaluating execution and opportunities. Established annual planning process to achieve yearly strategy by sales unit/branch to role up to total division goal for revenue, gross margin and volume. Tracked process with scorecards and reviewed during market visits.Delivered growth in revenue, gross margin and volume for home market area, meeting total goals for division. Met expectations for Controllable Operating Profit Estimate (COPE), positive share growth, and balanced channel growth/budget.
  • Coca Cola Consolidated
    V.P. / Division Manager
    Coca Cola Consolidated 1991 - 2003
    Held responsibility for all aspects of division, including home market, cold drink, food service, technical service, warehouse and distribution. Delivered revenue, gross margin and volume goals. Counseled sales unit managers, division staff and general managers concerning company expectations during acquisition to resolve issues. Visited markets to evaluate execution and opportunities. Implemented annual planning process to achieve yearly strategy by sales unit/branch to role up to total division goal for revenue, gross margin and volume. Set and tracked expectations monthly for sales unit managers and employees.Delivered annual quantitative goals with average increases in volume of 8%, gross margin of 9%, and COPE of 7%.Achieved positive share growth. Met expectations with balanced channel growth. .
  • Coca Cola Consolidated
    General Manager - Nashville Tennessee
    Coca Cola Consolidated 1990 - 1991
    Held responsibility for Nashville Tennessee, Sales Center and Sales Center Branches in Columbia, Lebanon, Dickson, Springfield and Lavergne, Tennessee. Responsibilities included all aspects of sales/delivery/revenue, gross margin and volume. Implemented annual planning process, coordinated management within these branches.Developed execution tracking process for all company and national programs.Sold in Annual Marketing Programs to key retailers.Maintained rapport and relationship building with key retailers.Developed action plans for subordinate development and tracked their performance.Oversaw and led annual business planning process.

Bob Howell Skills

Business Planning Leadership Strategy Strategic Planning Management Sales Management Sales Marketing Account Management Business Development Forecasting Sales Operations Pricing Business Strategy Competitive Analysis Marketing Strategy Merchandising Process Improvement Retail Team Leadership Budgets Organizational Development Key Account Management Mergers And Acquisitions Customer Satisfaction Healthcare Consulting Beverage Industry Contract Negotiation Procurement Hospitals Healthcare Food Service Operations

Bob Howell Education Details

Frequently Asked Questions about Bob Howell

What company does Bob Howell work for?

Bob Howell works for Activation Systems

What is Bob Howell's role at the current company?

Bob Howell's current role is Activation Systems - Beverage Consulting for Hospitals, Universities and Colleges.

What is Bob Howell's email address?

Bob Howell's email address is bobh@cs.com

What is Bob Howell's direct phone number?

Bob Howell's direct phone number is +1 864-293*****

What schools did Bob Howell attend?

Bob Howell attended University Of Tennessee, Knoxville.

What are some of Bob Howell's interests?

Bob Howell has interest in College Basketball, Nfl, Golf, Travel, Hunting, College Football.

What skills is Bob Howell known for?

Bob Howell has skills like Business Planning, Leadership, Strategy, Strategic Planning, Management, Sales Management, Sales, Marketing, Account Management, Business Development, Forecasting, Sales Operations.

Who are Bob Howell's colleagues?

Bob Howell's colleagues are Daniel Tito, Robert Howell, Roger Smiths.

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