Bob Roda Email and Phone Number
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Senior Commercial executive with extensive experience in delivering business growth and profit in the Medical Tech and Diagnostics Industries. Demonstrated ability to successfully lead in highly competitive and diverse business environments. Highly respected, successful global leader with proven abilities of successfully leading and implementing "turn around" and restructuring efforts. A track record of developing new strategies, inspiring and aligning organizations and delivering exceptional results. Experience in the creation and execution of worldwide commercial strategies, portfolio management and new product commercialization.Specialties: Strategic Marketing and Global New Product LaunchesMedical Device and Diagnostics, Capital equipmentLeadership Development and MentoringP&L Management, Turnarounds and Organizational ChangeBusiness Development and Contract Negotiation
Johnson & Johnson
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Vp, Ww Marketing And Emerging MarketsJohnson & Johnson Jan 2010 - PresentNew Brunswick, Nj, UsCommercial Leader for a $1+ billion global franchise, including responsibility for Strategy, Equity and Pipeline development for multiple product lines. Developed and led emerging commercial and market growth strategies that generated sales growth in excess of 25%. Lead a team of global marketers within a highly matrixed organization. Provide strategic direction and leadership to R&D, Business Development, Operations, Finance, Sales and Market Research. Executive Sponsor and Program lead for the Commercial Leadership Development Program). Chairman of the Medical Device & Diagnostics VP Marketing Council.
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Vp, Ww Marketing And Emerging MarketsJohnson And Johnson Md&D Oct 2007 - Jan 2010London, GbGrew a slowing 40+ year old mature business by building organizational capabilities and developing a new portfolio strategy. Managed the P&L, product development and life cycle management roadmap.Developed and implemented strategic plans to grow business from $540MM to $1.5B delivering above market growth rates.Identified and led multiple business development deals and contract negotiations.Provided strategic direction and leadership to R&D, Business Development, Operations, Finance, Sales and Market Research. Executive Sponsor and Program lead for the Commercial Leadership Development Program). -
Group Director, Ww MarketingJohnson & Johnson 2005 - 2007New Brunswick, Nj, UsWW platform leader for a $200+ MM franchise. Responsible for all commercial strategy and execution to establish market leadership positions in the $2B Incontinence, Pelvic Floor and Urology markets. Led the development and implementation of the EWHU strategic planning process and development of the Urology line of business. Executed and lead multiple WW product launches.
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Director, Sales, Planning And OperationsJohnson & Johnson 2003 - 2005New Brunswick, Nj, UsResponsible for the day-to-day selling organization and the achievement of the overall US BPLed the design, development and implementation of a major sales redesign and redeployment resulting in a 20% increase in sales efficiency and an overall reduction in SG&ADirect P&L responsibility for a $170MM US business with a budget of $38MMDefined, negotiated and executed an alternative distribution sales strategy that resulted in a 20% sales increase in targeted accounts.Led integration of a newly acquired businesses into the franchise
Bob Roda Skills
Bob Roda Education Details
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University Of Rhode IslandEconomics
Frequently Asked Questions about Bob Roda
What company does Bob Roda work for?
Bob Roda works for Johnson & Johnson
What is Bob Roda's role at the current company?
Bob Roda's current role is Highly motivated global commercial executive with experience in Medical Device and Diagnostics.
What is Bob Roda's email address?
Bob Roda's email address is bo****@****ail.com
What schools did Bob Roda attend?
Bob Roda attended University Of Rhode Island.
What skills is Bob Roda known for?
Bob Roda has skills like Healthcare, Marketing Strategy, Medical Devices.
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