In my role at Colliers, I am responsible for developing and implementing strategies that strengthen our brand and drive growth. My experience in corporate brand activation enables me to create innovative campaigns that appeal to our target group and strengthen our positioning in the market. In addition, I focus on organizing events that not only involve our customers, but also showcase our expertise in the real estate sector.With my background in fashion retail marketing, I bring a fresh, creative approach to everything we do. I strongly believe in the power of storytelling and creating an emotional connection with our customers. My master's degree in business and economics supports my strategic approach and helps me analyze market trends and customer needs. At Colliers, I am working with my team to develop powerful marketing initiatives that will not only increase the visibility of our brand, but also contribute to the long-term success of our organization.

Leading the global channel marketing department for retail, wholesale, franchise, emerging markets, licensee and brand activations. Leading the team of regional marketing managers within a global matrix organisation. Creating new and innovative brandheat concepts.

Leading the Dutch marketing, PR, media & communications team, translating the global Tommy Hilfiger & Calvin Klein campaigns to local needs, creating new and innovative local brand heat concepts, setting up and implementing marketing strategy for wholesale, retail & omni-channel.

Here I was Senior Project Manager organising the European Athletics in Amsterdam and organising the Holland Heineken House in Rio de Janeiro during the Olympics of 2016 in Brazil.

Here I was responsible for leading the global marketing team setting up and implementing the seasonal marketing calendars, responsible for organising campaign shoots, incentives & events.

Here I was setting up and implementing the global retail marketing calendars, developing and supporting trade marketing calendars, developing new and innovative retail marketing activations.

Here I was organising the brands attendance at seasonal international fashion fairs, setting up and implementing new international retail marketing projects, activating customer events and new international store openings.

TIG SPORTS is a sports marketing company that organises international sports events such as the KLM OPEN golf tournament, the Holland Heineken House, the European Athletics & the F1 Dutch Grand Prix on behalf of corporate sponsors such as KLM, ABN AMRO, KPMG and Heineken. Here I was responsible for setting up projects, teams, managing full budgets, driving seasonal event calendar, leading projectteams to organise international sponsored sports events, developing and implementing corporate sponsorcases.

Run 2 Day is a running shop with footwear, apparel and accessories for runners. Besides being a sales representative, I was giving customers advise in trainings schedules, injury prevention and nutrition for running

Ajax is a professional football organisation in Amsterdam. For my final traineeship Physiotherapy, I was responsible at this football club for drawing up rehabilitation protocols for junior players when injured and guiding them through these protocols.