Bob Sparshatt

Bob Sparshatt Email and Phone Number

Chief Data Officer @ WINR
Melbourne, VIC, AU
Bob Sparshatt's Location
Greater Melbourne Area, Australia
About Bob Sparshatt

I am a seasoned data and analytics executive with over 25 years of experience leading diverse, high-performing teams across Australia, New Zealand, and the UK. My career has spanned a diverse range of industries, including credit services, marketing services, collections, HR, fraud, and identity verification, supporting key functions across financial services, energy, telecommunications, insurance, retail, transport, entertainment, and travel sectors. Throughout, I have consistently delivered value by implementing data-driven strategies that enhance decision-making and drive measurable outcomesThroughout my career, I’ve led a wide array of data functions, including data acquisition, governance, advanced analytics, and product delivery. At Equifax, I oversaw a centralised data office of up do 80 professionals (depending on the size of capitalised projects) across five key functional areas: - Data Acquisition & Vendor Management - Data Engineering & Ingestion - Data Quality & Linking / Data Management - Data Governance & Architecture - Data Delivery & SolutionsI’ve successfully led complex transformations, such as migrating Equifax’s data infrastructure to the cloud and implementing governance frameworks that protected critical assets and unlocked new revenue streams. I also guided cross-functional teams in delivering essential projects, such as Equifax’s response to the ACCC review of the Data Broker industry.Before joining Equifax, my career was focused on marketing services businesses, where I held a range of roles and built several key teams. These roles included a helpdesk and analytical software training group, as well as teams responsible for product delivery, product management, account management, analytical consulting, and vendor management.What sets me apart is my ability to empower teams across the entire data lifecycle—from front-end collection and ingestion to back-end analytics and insights. I’m passionate about fostering a culture of data literacy, innovation, and ownership, where data quality, security, and continuous improvement are paramount.I thrive in leadership roles that balance strategic vision with hands-on execution. My focus is on driving sustainable business growth through data, whether that means transforming data functions, negotiating pivotal contracts, or leading multi-disciplinary teams. I am committed to leveraging data to solve complex business challenges and fuel long-term success.

Bob Sparshatt's Current Company Details
WINR

Winr

View
Chief Data Officer
Melbourne, VIC, AU
Website:
winr-media.com
Employees:
26
Bob Sparshatt Work Experience Details
  • Winr
    Chief Data Officer
    Winr
    Melbourne, Vic, Au
  • Equifax
    Chief Data Officer / General Manager Data
    Equifax Dec 2017 - Mar 2024
    Melbourne, Australia
  • Equifax
    General Manager, Data Office
    Equifax Jan 2017 - Dec 2017
    Melbourne, Australia
  • Rdea
    Rdea Board Director
    Rdea Oct 2019 - Feb 2024
    Melbourne, Australia
  • Veda
    Gm Data Governance, Acquisition & Strategy
    Veda Mar 2016 - Jan 2017
    Melbourne, Australia
  • Veda
    Head Of Data Strategy & Acquisition
    Veda Oct 2013 - Mar 2016
    Melbourne, Australia
  • Acxiom
    Data Content Manager
    Acxiom Mar 2012 - Sep 2013
    Melbourne, Australia
  • Acxiom
    Product Manager - Channel & Data Products
    Acxiom Aug 2011 - Mar 2012
    Victoria, Australia
  • Acxiom
    Analytics Consultant
    Acxiom Mar 2009 - Aug 2011
  • Pacific Micromarketing
    Principal Consultant - Consumer Solutions
    Pacific Micromarketing Aug 2007 - Feb 2009
  • Pacific Micromarketing
    Manager - Licensed Customer Solutions
    Pacific Micromarketing Apr 2001 - Aug 2007
  • Experian
    Account Manager - Leisure Retail Services
    Experian 1996 - 2000
    Nottingham, England, United Kingdom

Bob Sparshatt Education Details

Frequently Asked Questions about Bob Sparshatt

What company does Bob Sparshatt work for?

Bob Sparshatt works for Winr

What is Bob Sparshatt's role at the current company?

Bob Sparshatt's current role is Chief Data Officer.

What schools did Bob Sparshatt attend?

Bob Sparshatt attended Nottingham Trent University, The Nottingham Trent University, Lock Haven University Of Pennsylvania, Portsmouth Grammar School, Glenhurst.

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