G'day, I'm Bobak Moezzi, the proud owner of Wexpert, a marketing and automation agency on the Gold Coast.At Wexpert, we do two cool things:We assist established businesses in attracting high-quality leads.We streamline repetitive tasks, giving businesses more time to focus on what matters.Our clients approach us for various reasons. Some seek business growth, while others are time-constrained and seek greater operational efficiency.To address these challenges, we offer a range of services, including Lead Generation, Automation, and Coaching.My personal passion lies in assisting business owners to grow their business with less stress and find more time for business growth and personal matters. I believe by supporting businesses, I foster a positive impact within our community.Their ventures not only provide vital goods and services but also create employment opportunities, benefiting families across the board.Our reputation is built on proven results. Whether it's driving warm, qualified leads your way, implementing AI-powered automation to enhance your business efficiency, or both, we have the expertise to make it happen.✅ Send me a pm on LinkedIn and let's have a chat!Regards,Bobak MoezziOwner, Wexpert
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DirectorWexpert Pty Ltd Feb 2019 - PresentGold Coast, Queensland, Australia -
Performance Marketing ManagerPeriscope Ecommerce Apr 2019 - Dec 2019West Burleigh, Queensland, AustraliaExecuted digital marketing strategies across both brand and performance to drive revenue growth and profit for brands such as SurfStitch, EziBuy, The Critical Slide Society,....Managed end-to-end analysis, structure, orchestrate and conduct analysis at varying degrees of detail, from high-level to deep divesDraw on a range of consumer insights, business intelligence, data analytics and commercial analysis to identify the root-cause of business issuesSupported initiatives to address any performance gapsUsed data to analyse performance and to drive revenue growthOwnership of the digital roadmap managing; Shopping, Paid Search, Paid Social -
Senior Digital Marketing StrategistLocalsearch Aug 2017 - Mar 2019Robina QldPlanned and executed digital marketing, including SEO/SEM, video, social media and display advertising campaigns Measured and reported performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Marketing budget management and trackingIdentified trends and insights, and optimize spend and performance based on the insightsBrainstormed new strategiesPlanned, executed, and measured experiments and conversion testsCollaborated with internal teams to create landing pages and optimised user experienceCollaborated with marketing team to set-up, develop and manage inbound marketing campaignsUtilized strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch pointsInstrumented conversion points and optimize user funnelsCollaborated with agencies and other vendor partnersEvaluated emerging technologies. Provided thought leadership and perspective for adoption where appropriate -
Senior Adwords StrategistLocal Web Experts | Google Premier Partner Aug 2015 - Feb 2018Gold Coast• Created, managed & optimised paid advertising campaigns that generated qualified leads• Executed & measured experiments to increase leads & reduce cost per leads• Established bidding strategies based on business goals & targets• Collaborated with clients, webmasters & internal team to optimise user experience• Analysed performance of paid advertising campaigns & adjusted strategies to achieve better ROI• Continually analysed competitors’ strategies• Measured & presented performance of digital marketing campaigns internally and to clients• Kept pace with SEO, search engine, social media and digital marketing industry trends & development• Provided recommendations for content development in coordination with SEO goals • Conducted gap analysis for SEO clients and assigned new tasks to production team to improve metrics • Established a sense of urgency in high priority situations (e.g. manual actions, server issues) • Assisted in sales process to up-sell or generate new leads • Provided detailed report to clients and communicate results & trends over phone and face to face
Bobak Moezzi Education Details
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Marketing
Frequently Asked Questions about Bobak Moezzi
What company does Bobak Moezzi work for?
Bobak Moezzi works for Wexpert Pty Ltd
What is Bobak Moezzi's role at the current company?
Bobak Moezzi's current role is Director at Wexpert.com.au.
What schools did Bobak Moezzi attend?
Bobak Moezzi attended Griffith University, Griffith University.
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