Bobbie Huckleberry Email & Phone Number

United States

In collaboration with CD’s, channel partners, creative team members and operations partners, I help oversee creative direction and copy direction for Shutterfly.com. In this role I manage a team of art directors, designers and writers to provide best in class digital e-commerce experiences for our customers.

Greensboro, North Carolina

I work as a senior graphic designer on our internal creative team. I work on a wide variety of projects ranging from print to digital to conceptual development. I am also asked to art direct photoshoots. In addition, I utilize my photography skill set to shoot products and influencers for digital use. I manage a graphic designer on the team as well.

Kansas City, Missouri

In this role I oversaw the creative direction for a global retail brand’s e-commerce website. Leads a team of 4 creatives to elevate all website design, photography & copy with a fashion-forward focus. Researches & designs engaging, high level concepts such as licensed collaborations, Christian Siriano and Martha Stewart for a website that receives 7 million daily visitors. Prepares & presents final creative projects to client. In addition, I provide photoshoot direction and photograph product… Show more In this role I oversaw the creative direction for a global retail brand’s e-commerce website. Leads a team of 4 creatives to elevate all website design, photography & copy with a fashion-forward focus. Researches & designs engaging, high level concepts such as licensed collaborations, Christian Siriano and Martha Stewart for a website that receives 7 million daily visitors. Prepares & presents final creative projects to client. In addition, I provide photoshoot direction and photograph product and lifestyle photography. Show less

Merriam, Ks

Recently promoted to senior graphic designer within the marketing department. Maintaining current job functionality of graphic designer for the department with extended digital design responsibilities for social and ecommerce channels. Continue to art direct and help plan, manage our lifestyle and point of sale photoshoots. I help conceptualize direction for photoshoots and research ideas in photography and visual design. Another facet of my job function includes retail and instore design. I've… Show more Recently promoted to senior graphic designer within the marketing department. Maintaining current job functionality of graphic designer for the department with extended digital design responsibilities for social and ecommerce channels. Continue to art direct and help plan, manage our lifestyle and point of sale photoshoots. I help conceptualize direction for photoshoots and research ideas in photography and visual design. Another facet of my job function includes retail and instore design. I've worked on manufacturing fixtures with vendors, strategic navigation within retail settings and how to bring a brand to life for the consumer through use of imagery, messaging and materials. I am the design lead for all things in store here at Lee. I am well versed in presentation and video making. Proficient in Keynote, powerpoint and iMovie. Very quick to learn new programs and expanding my knowledge in Premiere Pro. Trend research and exploring the market are my passion. I am inspired everyday by technology and creative ideas around me. I am very in tune with the social and digital world we live in today. I am fast, efficient and always open to new challenges. Show less

After being promoted to Graphic Designer for the marketing department, I began working for our misses core and department store lines supporting the commercialization of our products with packaging and in store signage. I support web and social media teams as well, working with our outside partners at DEG. I also manage our lifestyle and studio photoshoots as art director and styling coordinator. Along with designing all assets for our misses business, I work with our consumer research… Show more After being promoted to Graphic Designer for the marketing department, I began working for our misses core and department store lines supporting the commercialization of our products with packaging and in store signage. I support web and social media teams as well, working with our outside partners at DEG. I also manage our lifestyle and studio photoshoots as art director and styling coordinator. Along with designing all assets for our misses business, I work with our consumer research department to immerse myself in consumer research projects such as shop-a-longs and consumer insight work. Understanding how the consumer shops and thinks is key to incorporate thoughtful design in my work. I manage projects and meetings for my side of the business as well. I am also the resident photographer, shooting product detail shots, small shoots for social media partners and I also completed two model studio shoots for specialty catalogs I developed. In addition I do minor copywriting for our signage, ticketing and more. Show less

I began my career at Lee as a graphic designer in the product development department. I designed all aspects of the products, which required artwork including hardware development, back pocket designs, prints & patterns, labels and more. I worked with our vendors directly and managed sampling and costing. I progressed this position to also include trend presentation based on the latest trends in product design and would present twice a year to our product teams. This position was also… Show more I began my career at Lee as a graphic designer in the product development department. I designed all aspects of the products, which required artwork including hardware development, back pocket designs, prints & patterns, labels and more. I worked with our vendors directly and managed sampling and costing. I progressed this position to also include trend presentation based on the latest trends in product design and would present twice a year to our product teams. This position was also responsible for in-house sales catalogs for all products. This included managing 6 catalogs with multiple rounds of revisions per each meeting presenting to buyers such as Kohl’s, JC Penney, Sears, Macy’s and more. I helped sell in the Platinum Label line in to Macy’s, which opened up a new distributor for our business. This was a huge win for us. Show less

Worked on the marketing team creating sales materials, POP signage as well as help with product development. Recently launched American Girl Crafts new product line by designing all marketing materials including the visual merchandising package for the 2009 launch. Designed a photo booth and tradeshow booth for American Girl Crafts for the Summer Crafts and Hobby Association tradeshow. On top of my design experience, I have also been an excellent team player and tutor for the company. I assist… Show more Worked on the marketing team creating sales materials, POP signage as well as help with product development. Recently launched American Girl Crafts new product line by designing all marketing materials including the visual merchandising package for the 2009 launch. Designed a photo booth and tradeshow booth for American Girl Crafts for the Summer Crafts and Hobby Association tradeshow. On top of my design experience, I have also been an excellent team player and tutor for the company. I assist other departments when needed and I offer my skills to my coworkers when they need assistance with programs, printing and creative input. I was also charged as the resident photographer for the company, providing product photography for packaging, lifestyle photography for signage and other photography needs. Once promoted to Associate Brand Manager, I began working with our licensed partners on marketing plans and budgets, as well as carrying out all the design needs. Show less

Created design materials promoting school events, organizations, special guests and enrollment. These included flyers, posters, brochures and more.

Created Undergraduate Catalog for the university, including cover design of both Undergraduate and Graduate catalogs. Also worked on promotional materials for the school, including event posters and web support.