Bobby Cheung Email & Phone Number

San Francisco, CA, US

Hoboken, New Jersey, US

Hoboken, New Jersey, US

• Specialize in digital marketing and offer a wide array of web design and development services for businesses and non-profit organizations
• Develop strategic plans and produce creative solutions with on-going support
• Empower clients by educating them on the available options of web technologies, make recommendations based on industry's best practices and scale of user-base or targeted audience, and guide them through discovery.
• Manage contracted designers and developers, and oversee production of all deliverables
• Integrate web solutions into web sites and eCommerce sites such as content management systems, web applications, and 3rd party cloud-based technologies based on business needs
• Implement backup and security systems to protect websites and web content

Waltham, MA, US

• (VistaPrint) Design Operations - UX Design TeamPartnered with DesignOps director to operationalize a new fast-growing 50+ member global UX Design team. Workflow optimization for multiple UX design sub-teams (Vertical.
• Led design team collaboration including scheduling meetings/workshops, resource allocation, coordination of teams, approval processes, retrospectives, and prioritization for agile product development and marketing.
• Defined & implemented processes; built & maintained operational databases with automation, and measured impacts
• Designed workflows & configured tools/software, like Jira and Airtable, to improved cross-functional team collaboration and communication (Product Management, Engineering, Analytics, Marketing, Voice Of Customers.
• Transformed from agency design model into in-house design model, and on-boarded 8 new vendors with legal team
• Coached Program Managers, UX Designers, partnering teams, and stakeholders to 100% new process & tool adoption

Menlo Park, CA, US

• Recruited to manage the creative production process for the Proactive Storytelling team. Projects included microsites, social posts/ads (Facebook, Twitter, Instagram) for key cultural moments, newsroom posts, media.
• Collaborated with cross-functional teams (Newsroom, Data, Social, Brand, Design, Motion, Photo, Audio, Web, Film)
• Established operations processes of a new in-house creative team (Designers, Copywriters, Animators)
• Produced design templates for global regional teams (APAC, EMEA, LATAM) for multiple projects
• Refreshed design assets for Sustainability at Meta (Facebook Page) & produced social posts that coincided with UN Climate Change Conference (COP26) in Glasgow
• Partnered with influencers to produce creative assets for the LatinX and Hispanic Heritage Month(Contracted through U.S. Tech Solutions)

San Francisco, California, US

• Worked on campaigns to increase viewership with live shows co-hosted by paid-influencers, integrated by webcast and on program series with advertisers
• Supported the Influencer Marketing team in end-to-end campaign planning and tracking processes.
• Partnered with Twitch’s Partnerships team to source talents, and cross-functionally with Go-to-Market team, Content, Legal, Procurement, and Productions
• Managed vendor/agency relationships; streamlined team processesKey Contributions:
• Follow Fridays and Valorant Tuesdays (2 hit series live on Twitch Channel): Kept budget under $145K; contracted 30 talents (13 from agencies) to co-host 23 weekly LIVE episodes (2M followers). Based on campaign/show.
• Contracted a total of 74 influencers for 46 live shows and 5 pre-recorded how-to videos in 4 months

San Francisco, California, US

• Worked closely with Senior Director to operationalize a new and growing Digital Content, Communities & Media team, which consists of 4 sub-teams – Content Marketing (Videos & Marketing Activations), Social Media.
• Partnered with team managers to establish procedures and replicated operating processes among other teams
• Evaluated new technologies and add-on applications to improve and optimize team performance
• Built customized online collaborative tools for managing content calendar, digital assets (e.g. UTM-tagged URLs, user-generated content, digital usage rights), and legal documents, and automated workflows
• Led requirements meetings for website production (Episerver CMS), and tracked projects for the digital, social, paid media, and community teams
• Codified best practices for onboarding and managing relationships with vendors, consultants, and influencers

Bentonville, Arkansas, US

• Managed high volume creative projects while supporting programs by internal business teams – Site Merchandising, Email Marketing, Site Content, Affiliate – and produced promotional content & landing pages for the Baby.
• Collaborated with internal Creative Team – Art Director, Copy Editor, Copywriter, Designers, and Production Artists
• Facilitated cross-functional weekly meetings and creative kickoff meetings

Los Gatos, CA, US

• Managed production of digital creative assets from design concept through delivery for 5 global regions – North America, Latin America, UK, Ireland, and Nordics – for acquisition campaigns with media spend of $30K –.
• Prioritized high volume multilingual rich media flash and HTML5 mobile banners production schedule, and worked with cross-functional teams – PR team, Localization team, and 4 global regional media buying teams.
• Led design team and U.S. & offshore creative ad production agencies to produce Netflix's advertising web banners with interactive & video components for ad displays on major global online publishers’ sites, i.e. Google.
• Integrated custom design approach for the single title promotions (movies and TV shows in various genres); being the driving force behind the design teams to develop design systems for brand alignment
• Quality Assurance - Checked all deliverables to ensure they meet publishers’ ad server specifications before launch
• Operations Transformation – Mentor new producer (external agencies); shifted entire production effort to a new creative agency while maintaining production timeline, mentored new producers, and worked with new Creative.

Oakland, California, US

• Please read the Recommendation section, and see my work style and performance from the perspective of my co-workers and colleagues.Partnered with UX Design team director and team managers (Interaction Design, Visual.
• Built a new multi-disciplinary team and managed budget of $1.5+MM with charge-back process for contracted resources
• Received Spot Bonus Award 2011 & 2012

Bentonville, Arkansas, US

• Led project teams and partnered with internal business groups – Marketing, Site Merchandising, UX and HTML Production to manage multiple projects, and support multi-channel retail goals for a high-traffic E-Commerce.
• Collaboration - Internal creative team – Art Directors, Designers, Copywriters, and Copy Editors, and managed 3rd party vendors to produce custom front-end deliverables, marketing emails, brand architecture, design.
• Produced creative assets for the launch of the Photo Center on eCommerce site
• Additional site product areas: Apparel, Baby, Electronics, Toys, and Video Games

Sunnyvale, CA, US

Collaborated with Art Directors, Copywriters, & external agencies, and drove the production of both online and offline brand creative deliverables -- marketing emails, digital ads on high-traffic Yahoo! login page, printed ads for event space promotions, web banner ads, collateral, videos, and user guides for millions of users to introduce the next.

SAN Francisco, CA, US

Managed UX / Front-end design projects serving software development (SaaS) companies -- Saba Centra Suite, Cúram for Child Support Enforcement, DecisionView StudyOptimizer, Archimedes, Inc. Navigator, FrontRange IT Solution Management

Los Angeles, US

• Directed design team and promotion editors to produce web-based custom communities, microsites, flash widgets, IAB ad units, Rich Media ads with video for internal Marketing department and advertising clients – major.
• Facilitated kickoff & creative review meetings and managed production timelines of multiple ad campaigns; partnered with legal vendor to administer contests and sweepstakes promotions, and prioritized projects while.
• Trained West Coast team of producers, and set up procedures to maximize efficient team efforts
• Initiated and built internal web portals to improve communication channels and productivity for eight departments within Client Services in U.S. and Canada and aligned with existing business operation processes

Charlotte, NC, US

• Performed supervisory responsibilities for one of five call centers in the San Francisco location
• Provided 1st Tier technical support for internal users during 4 bank merges for 7 domains which consist of networks located at various U.S. and global locations (trading and non-trading departments - supported over 200.
• Migrated and maintained content for an online knowledge base system, which used by internal technical support analysts in 5 cities

• CHIEF EXECUTIVE OFFICER & CHIEF OPERATIONS OFFICER (1994 -1995)Performed the full range of managerial duties for the Leadership Development Program. Developed, assigned, and monitored the organization's missions and.
• Directed and supervised a staff of 10 leaders to matters pertaining to the organization, training, and administration of a leadership development program for 2,000+ members across 8 campuses
• Planned and coordinated consecutive annual regional events and competitions, and a week-long field trainingLEADERSHIP INSTRUCTOR of 40 students (1993 - 1994) - Responsible for training, logistics, personnel.
• Provided instructions on leadership, teamwork, organizational psychology, health & wellness, physical fitness, first-aid, geography, U.S. history and government, communications, emotional intelligence
• Prepared for teams' readiness for tests and competitions

Continuing Education Certificates, Project And Time Management

Bachelor Of Science - Bs, Industrial Design & Technology | Businesss Management

Business Administration, Management And Operations