Motorsports Marketing Technologist
Current
Us
**Produced over 100 multi-camera weekly shows in complex environments, distributed live via Facebook, YouTube, and Instagram, educating consumers.**Deployed full-stack websites using WordPress Multisite and WooCommerce eCommerce sales funnel, contributing to monetization, community building, and education.**Developed brand identity, including logos and line art, product and brand copywriting, 3D product renders, and livery.**Created design templates and produced custom UTV wraps for over Robby Gordon and limited edition vehicles, resulting in verified pre-order sales of 1/2 BN dollars (30mm+ commitments & accessories) on final delivery.**Managed BTS video production, photography, social content posts, including reels, multi-channel Livestream events, and restream for Stadium Super Trucks (SST).**Created configurable PowerPoint series and driver sponsorship presentations using a modified 10/20/30 format to simplify the problem while illustrating the solution for SST.**Helped evolve SST's digital footprint, which includes one of the most viewed motorsports videos with over 150 million views (Facebook).**Designed packaging, truck body, and livery designs using 3ds max, Adobe Photoshop, and Illustrator for Speed RC Cars, resulting in over 1mm in sales.**Created product boxes and tool designs, website, video, and social eCommerce for Speed Tools, resulting in over 500k online sales.**Produced Dakar rally content and edited 22 hours of multicam onboard footage at the Baja 1000 for YouTube, gaining valuable insight into YouTube and Facebook video algorithms to drive engagement, views, and sales.**Built robbygordonoffroad.com as a catchall page that aggregates content and affiliate products with proper SEO to the off-road community while funneling to various Speed proper.