Speedway is a forward thinking creative agency dedicated to supporting the development of the motorsports ecosystem. We develop, produce, and market original creative works and transmedia programs using motorsports as the medium to connect brands and consumers. Clients have included Hendrick Motorsports, Robby Gordon Motorsports, NASCAR Home tracks K&N Pro Series, William Byron, Hattori Racing, Dylan Kwasniewski Racing, Speed Brands including Speed UTV, Speed Energy, Speed RC Cars, Speed UTV, Speed Tools.

**Produced over 100 multi-camera weekly shows in complex environments, distributed live via Facebook, YouTube, and Instagram, educating consumers.**Deployed full-stack websites using WordPress Multisite and WooCommerce eCommerce sales funnel, contributing to monetization, community building, and education.**Developed brand identity, including logos and line art, product and brand copywriting, 3D product renders, and livery.**Created design templates and produced custom UTV wraps for over Robby Gordon and limited edition vehicles, resulting in verified pre-order sales of 1/2 BN dollars (30mm+ commitments & accessories) on final delivery.**Managed BTS video production, photography, social content posts, including reels, multi-channel Livestream events, and restream for Stadium Super Trucks (SST).**Created configurable PowerPoint series and driver sponsorship presentations using a modified 10/20/30 format to simplify the problem while illustrating the solution for SST.**Helped evolve SST's digital footprint, which includes one of the most viewed motorsports videos with over 150 million views (Facebook).**Designed packaging, truck body, and livery designs using 3ds max, Adobe Photoshop, and Illustrator for Speed RC Cars, resulting in over 1mm in sales.**Created product boxes and tool designs, website, video, and social eCommerce for Speed Tools, resulting in over 500k online sales.**Produced Dakar rally content and edited 22 hours of multicam onboard footage at the Baja 1000 for YouTube, gaining valuable insight into YouTube and Facebook video algorithms to drive engagement, views, and sales.**Built robbygordonoffroad.com as a catchall page that aggregates content and affiliate products with proper SEO to the off-road community while funneling to various Speed proper.

Helping Robby Gordon realize the dream of bringing the best side by side utility terrain vehicles to the power sport and automotive industry. Produced weekly live stream content designed to fit the medium. Livestream broadcast producer across multiple platforms (FB, YT, Instagram). Full Stack Web dev (woo commerce, WordPress, Cloudflare, AWS)

In-house creative for the No. 9,24,48,88 NASCAR Monster Cup Series teams. Designed livery, fire suits for drivers Kasey Kahn, Chase Elliott, William Byron, Dale Earnhadt Jr, and 7x NASCAR Champion Jimmie Johnson & 2019 sponsor ally financial.

Guiding social media and branding strategy for the NASCAR Drive for Diversity team. Initiated iRacing driver development outreach. Developed the Fueling Dreams platform.

Catalyst in acquisition of over $40 million in sponsorship revenue.Chartered strategic social media marketing plan including live updates form the Dakar Rally and Baja 1000. Designed and build all web properties including Robbysuprising.com {first of kind social media site} and e-commerce applications.Maintained online digital archive containing over 17,000 images. Provided IT support for front office and race team including network administrator and pit box electronics. Designed graphics including hero cards, posters and logos.Team video and photographer. Conceptualized car designs for clients including Jim Beam, Harrah’s, Menards, Hummer, Meijer, Motorola and Fruit of the Loom. Developed marketing materials for sponsorship solicitation.

Increase revenue from $2 million to over $4 million over the span of three years at a dinner-only restaurant with an aggressive reservation system. The implemented reservation system that was adopted corporate wide. Managed staff, inventory, budgets.