Bobby Petersen work email
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Bobby Petersen personal email
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Bobby is a successful entrepreneur, expert marketer & proven growth hacker. He has founded and successfully exited multiple startups in a variety of industries ranging from B2B products and ecommerce to global consumer events. In his career, he's driven $100M+ of sales while managing $10M+ of spend. He has a strong track record of growing small businesses into larger, profitable enterprises using data to drive decisions and optimize performance. Bobby's unique combination of leadership, strategic insights and innate desire to help others win is what enables him to drive real value and significant growth for each of his clients and partners.
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Founder And CeoLaw LeadsCharlottesville, Va, Us -
Founder & CeoFull Stack Jan 2023 - PresentSan Diego, Ca, UsWe are a high flying team of seasoned creatives, marketers and advertising experts. More than that, we are a group of great friends that care about each other and the clients we serve. We decided to start Full Stack because as a group we are much more than the sum of our parts. Combined we've managed over $100M in ad spend and notched decades of creative, marketing and advertising success for 100+ organizations - from startups to some of the biggest brands in the world. -
Head Of GrowthPermission.Io Oct 2020 - Dec 2022Zug, ChSuccessfully led the migration of our token from our mainnet blockchain to Polygon, supported exchange partners while bridging & worked with Polygon on PR & promotion.Helped lead our token’s Initial Exchange Offering on BitGlobal in 2020.Recruited and secured large investment round from personal network.Helped to drive 500k new unique Permission wallets (users) from around the world.Created and optimized new lead flow, driving 50+ low-funnel leads from recognizable brands within 4 months.Established partnerships with dozens of leading brands, including Polygon, Google Cloud, Unstoppable Domains, Blockworks, BitPay, Presearch, Amasa, Treasure Data, etc.Managed a team and active pipeline of 100+ potential partners across several verticals. -
Vp Of MarketingPermission.Io Oct 2019 - Oct 2020Zug, ChManaged and led the marketing team in creation of site, user app, browser extension & ecomm / token redemption store. -
Co-FounderTabletop Chefs Dec 2016 - Jan 2021TableTop Chefs sells and distributes cutting edge and exciting kitchen appliances from around the world. Managed all sales & retail partnerships, such as Home Depot, Bed Bath & Beyond and Amazon. Profitably sold my interest in the company in 2021. -
Co-FounderLocals Usa Sep 2011 - Sep 2019Sole distributor of Locals (iconic Hawaiian sandals) to the mainland US. Have opened 500+ retail stores & processed 50,000+ online orders since 2011. -
Founder // ConsultantAbove The Fold Mar 2011 - Aug 2019Partnered with several clients to drive meaningful growth. A few clients of note: Electric Run - grew the brand to one of the fastest growing running event series in the world with over 1mm participants in its first year.RMD Group - the premier restauranteur and nightclub syndicate in SD, helped to drive reservations and awareness for each of the company's clubs, restaurants and events.GSMI - one of the nation's most prolific conference producers, helped drive ticket sales across a wide variety of verticals: digital marketing, recruiting, emerging technologies, etc. -
Vp Of MarketingRoc Race May 2013 - Dec 2017San Diego, Ca, UsRidiculous Obstacle Challenge was the world’s largest inflatable obstacle course running event. In 4 years, achieved $35mm in sales on 60+ events with over 550k global participants. Directed successful rebrand to WIPEOUT RUN in partnership w/ ABC & Disney in 2016.Member of the executive team, responsible for all revenue globally.Managed $2.75mm in ad spend, achieved $34.5mm in sales (12.45 RoAS).Average CPA of $5.41, average ticket price of $67.20 (92% gross margin).Achieved 50k participants across back-to-back weekends in Sydney and Melbourne & set the record for fastest running event sell out in Australia: 4hrs, $2mm in sales. -
Co-PresidentTentcraft Jan 2007 - Mar 2011Traverse City, Michigan, UsMasterTent USA (now TentCraft) distributes high-end, branded, Italian-made event marketing tents and an array of related advertising products to event marketers. Grew the company from $0.5mm in sales & no margin to $3mm+ in sales & 30% margin. Drove revenue through cold calls, trade shows, lead gen & actively maintaining customer accounts. Managed 10+ employees & procurement of $1mm+ of inventory annually. Attended the Canton Fair in China in 2011, visited a variety of factories throughout China, resulting in new supply and manufacturing partners. In 2011, sold my 24% interest at a 20x multiple of original investment. -
Marketing & Sales DirectorVavi Sport & Social Club Aug 2005 - Jan 2007Baltimore, Maryland, UsVAVi brings together young professionals through a variety of sports leagues and events. Ran 20+ marketing programs with an omni-channel approach to include online, offline, TV, PR, field marketing, etc. and doubled the company’s membership in my first year. -
Marketing InternVolcom Jun 2003 - Aug 2003Costa Mesa, Ca, UsVolcom is an award-winning brand of clothing and accessories in the surf, skate, and snow industry. Created a universal database to be used in all future promotions. Helped execute advertising plans and served in event planning and execution for company events, video premiers, and homecomings of sponsored riders. Arranged a 1:1 meeting with Richard Woolcott, co-founder & CEO, to learn how he built and established Volcom and turned it into an iconic global fashion brand that eventually sold for $600mm+.
Bobby Petersen Skills
Bobby Petersen Education Details
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University Of VirginiaB.S. In Commerce (Concentrations In Marketing & Management) -
University Of VirginiaSpanish Language And Literature
Frequently Asked Questions about Bobby Petersen
What company does Bobby Petersen work for?
Bobby Petersen works for Law Leads
What is Bobby Petersen's role at the current company?
Bobby Petersen's current role is Founder and CEO.
What is Bobby Petersen's email address?
Bobby Petersen's email address is bo****@****usa.com
What schools did Bobby Petersen attend?
Bobby Petersen attended University Of Virginia, University Of Virginia.
What skills is Bobby Petersen known for?
Bobby Petersen has skills like Marketing, Advertising, Seo, Sem, Online Marketing, Entrepreneurship, Start Ups, Leadership, Ppc, Management, Digital Marketing, Business Development.
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