Bob Cooley Email & Phone Number

New York, Ny, Us

Ca

Omaha, Ne, Us

As head of the Communications Strategy Team, was the bridge between communications, technology, and the business. Spearheaded the strategies that mobilized our 10,000 employees to collaborate and communicate more effectively; driving culture, teamwork and core values through best-of-class technologies matched with proven methodologies, measured through data-driven and anecdotal analytics to increase business outcomes across the firm; Leading to significantly improved employee experiences, a 347% increase in use of our communications tools, 74% first-year adoption of collaboration tools, in some cases yielding 90% team efficiency lifts, and 27% reduction in use of email.Often partnering directly with Executive Leadership, empowered my cross-functional teams to bridge the organizational silos that occur between business-units, geographies, and cultures; using collaboration technologies and storytelling, improving and introducing more effective communications methods, while driving innovation to create a more engaged and collective work culture.Also an integral part of the transition team during the company’s $3B acquisition of Scottrade, leading the communications platform migration and media teams, while partnering to help acclimate new employees to our communications systems and methods.Innovating and Consolidating Communications and Efficiency:Developed strategy and led cross-functional teams, transforming existing intranet into re-imagined personalized, user-centric, newsroom-based communications and collaboration hub, increasing employee productivity. Led multi-channel adoption strategy. Championed secure use of comms and collaboration tools on BYOD mobile.Cultural Leadership:Co-developed peer-driven recognition program, driving business results and our Core Values. Advocated for cultural progress as Communications Chair of the NJ Diversity & Inclusion committee.

I've been speaking through photography for over three decades.My work has appeared in hundreds of newspapers and magazines, including Life magazine, Sports Illustrated, Golf Digest, The Washington Post, Policy Review, The Economist, The Detroit Free Press, and Weekly Reader. I hold awards from The Michigan State Press Association, The Hoosier State Press Association, The National Press Photographers Association, the Associated Press and the W3. My images have also been used in many advertising and marketing campaigns for companies including The Coca Cola Company, Herman Miller, Simon & Schuster, Spalding, and Pella Windows.

As the principal and founder of this boutique consulting firm, worked directly with the leadership, C-suite and founders of companies to create strategies that led to positive outcomes through better communications and marketing; using story-telling and technology to strengthen their brands and business processes. Leading a highly specialized contract team of A-list designers, developers and UX professionals focused on providing the highest quality creative and technical services to my clients. The firm served as a trusted partner to Fortune 100 companies, branches of the U.S. government, and clients of all sizes. Managed Project Portfolio Highlights:Office of the United States Trade Representative (U.S. Government) Strategic Positioning, Storytelling, Creative Direction, Information Architecture: Web Site Redesign and DevelopmentQinetiQ Trusted Information Management (Americas Division)Creative Direction: Web Site Design and Development, Print Collateral, BrandingPfizer Pharmaceuticals Creative Direction, Usability Analysis, Prototyping: Employee Events Booking IntranetSchering-Plough Pharmaceuticals Creative Direction, Information Architecture: Global Animal Management Products PortalOther Clients Included: Alpharma, ThinkForward, SUNY, Faulding Pharmaceuticals, Ivy Technology Partners, Finetix, Wainscot Media, Market Street Advisors, Institute of Audio Research, Mayerson Stutman Abramowitz, LLP, BestBoards, Lynch Daskal Emery LLP, VotaPro, Furlin Financial, Scandix LLC, Stenger & Stenger Law, CDS, OfficeMax, Chicago Steaks, Katsky Korins, LLP, Sales 2.0, Ruth Realtors, Rottenstreich & Ettinger LLP, Government Securities Clearing Corp

New York, Ny, Us

I joined Starpoint as an Art Director, where my ability to easily build rapport with clients and peers, and to deliver business solutions quickly led to managing projects and acting as client partner on initiatives with budgets up to $3MM. Promoted to the role of Director: Creative Solutions within my first year, co-led and elevated the 25-person design and UX team in the strategic vision and development of creative marketing initiatives, eLearning programs and application development, managing and creating business practices and methodologies which more effectively addressed the needs of our diverse, high-profile clients. Managed Project Portfolio Highlights:Associated Press Strategic Development, Information Architecture: Global Intranet Reorganization StrategyBank One / FirstUSAStrategic Development, Art Direction, Game Development: MyMoneyMatters E-Learning programArt Direction: Affiliate Campaigns, half of all banner campaigns from 2000-2001Horizon Blue Cross Blue Shield of NJStrategic Development, Information Architecture: E-Learning Courses for EmployeesIgnite! Learning (Citigroup)Art Direction, Information Architecture, Prototyping: Advanced Education Concept DemosMerrill LynchArt Direction: Merrill Lynch Direct! Program Manual and Corporate Print CollateralOther Clients Included:Citigroup, Bank One, JP Morgan, Deutsche Bank, Arthur Andersen, QV Trading, Direct Merchants Bank, Talk.com Chase Bank, WingSpan Bank, Prodigy Networks, AOL, Yahoo!, Ameritrade, PGA Tour, Metris, MutualFunds.com, CollegeBoardwalk, IBM, Ogilvy & Mather, State Street Global Advisors, Scudder Investments, The Rosie O’Donnell show.

Partner and Principal photographer, creating campaigns, in-studio and location photography for a wide range of Corporate, Business, Fashion and Advertising clients.

Bs, Communications Theory: Photography Emphasis

Music Composition And Performance