Bob Earley Email & Phone Number

South Bend, Indiana Area

Developing marketing plans and media buys for local companies, including CPG and sports marketing.Developed marketing plans for local companies, including CPG company, in increasing marketshare and shelf presence by 17% while developing e-commerce strategies.

Middlebury, Indiana, United States

Company went out of business. Providing user experiences in the mobile trailer and specialty vehicle industries that are unmatched. Leading the planning and execution of SEO/SEM, marketing, sales, and social media strategies. Company downsizing and then went out of business

South Bend, Indiana Area

Assisting clients with their brand identity and marketing strategies. We successfully achieve this through brand discovery and then carry the brand message forward thru creative, packaging, trade displays, traditional and digital executions (incl website design and hosting). Force 5 is the leading brand agency in Northern Indiana being led by certified.

South Bend, Indiana Area

Developing sales team to the best version of themselves through coaching, mentoring, training and leading. Helping clients meet their needs through strategic initiatives that involve branding, lead generation (SEO, SEM, etc), social engagement, & responsive web design.Pioneered the implementation of digital marketing strategies. These strategies, combined.

Lexington, Kentucky Area

Publishing house of 3 magazines and over a dozen specialty magazines serving the commonwealth of Kentucky by reaching 125k readers. Responsible for all facets of operations, including overseeing editorial, printing, distribution, sales, client relationships, design, and P/L. Maintained direct relationships with several clients.

Herald-Palladium And The South Haven Tribune

Responsible for advertising and marketing of the Herald-Palladium, the South Haven Tribune, and weekly shopper. Developed niche publications and multi-platform media solutions for advertisers to achieve marketing objectives.Developed new print advertising solutions which have increased revenue in several categories by 20%

Responsible for sales departments, production, graphics, and marketing. Had dotted lines to Finance, and HR. Developed several successful products and initiatives which generated over $250k in new revenue. Created an in-house ad agency that had dedicated sales and graphics personnel. In-house ad targets non-traditional newspaper clients looking for.

* Responsible for all sales functions at The Elkhart Truth. * Had 4 reporting managers: local retail, national, classified, and graphics.* Grew sales department despite severly affected local economy.* Created the company's First Niche Publications and Niche selling* Developed training program* Developed sales incentive trips* Responsible for recruiting.

* Started ad agency from ground zero* last year in business billed over $750k* Developed creative marketing campaigns* Developed internal and marketing campaign whcih helped a fraternal organization to grow its membership base in 30+ yrs.* Developed effiective and creative websites* Analyzed and bought media* Produced billboard campaigns; radio and tv.

* Responsible for $45 mil advertising portfolio. * Created Editors' Choice program, designed to target high-end boutique advertisers that had not done business with the CST. * Generated over $300k in new revenue from this ad group.* Increased production of sales departments, thus generating over $3 mil in new ad revenue.* Managed sales offices and.

* Aggressively negotiated contracts while growing national sales by 14%.* Created dedicated sales group to sell newly created magazine which captured new market share and grew revenue by $120k.* Developed new pricing matrix/rate structure* Promoted within 9 mos. to CST corporate.

* Expanded major territory by 200% by cold calling, presentation skills, increased close ratio.* Task force leader who researched new CRM for sales and sales support departments. * Implemented and trained new CRM program* Reduced sales cycle, increased number of calls made by 15%, created new, comprehensive d-base marketing for clients.

Ba, Mba, Marketing, Adminisstration

Education record