Bob Earley Email and Phone Number
Bob Earley work email
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Successful brand and marketing executive with over 25 years of sales experience and over 20 years of management experience. Successful in developing new, profitable products and community initiatives through branding, social engagement, lead generation, responsive web designs and tactical programs.Integrated marketing campaigns which have increased sales and brand recognition by 20% thru SEO, SEM, digital branding, web development and media buying services. Successfully created and led team training programs that deepened trust, morale and better working environmentsAlso, developed new pricing matrices in several career positions that have generated revenue in excess of $200k. Assisted in the reconfiguration of printing press which resulted in more color opportunities while increasing initial revenue in excess of $250k.Have vast experience in small, regional, and major newspapers. Plus, experienced in media analysis, media buying, focusing on medium to small businesses looking to enhance market share while improving their media buying efficiencies.Specialties:* Brand Strategy/Brand Equity* Digital Marketing and Analytics* Media planning, buying, placing, analyzing* Long-term strategic planning* Sales & Sales Leadership* Problem solving;* Budget development and P&L management* Team Building/coaching* Recruitment and Retention* Product development and implementation
Recreation By Design, Llc
View- Website:
- recreationbydesign.com
- Employees:
- 7
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Product Manger And Marketing DirectorRecreation By Design, Llc Aug 2022 - Present
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Marketing And Communications ConsultingEm2C May 2001 - PresentSouth Bend, Indiana AreaDeveloping marketing plans and media buys for local companies, including CPG and sports marketing.Developed marketing plans for local companies, including CPG company, in increasing marketshare and shelf presence by 17% while developing e-commerce strategies.
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Director Of Sales And MarketingDiamond Specialty Vehicles Nov 2020 - Jul 2022Middlebury, Indiana, United StatesCompany went out of business. Providing user experiences in the mobile trailer and specialty vehicle industries that are unmatched. Leading the planning and execution of SEO/SEM, marketing, sales, and social media strategies. Company downsizing and then went out of business -
Director Of Client ServicesForce 5 Jan 2018 - Nov 2020South Bend, Indiana AreaAssisting clients with their brand identity and marketing strategies. We successfully achieve this through brand discovery and then carry the brand message forward thru creative, packaging, trade displays, traditional and digital executions (incl website design and hosting). Force 5 is the leading brand agency in Northern Indiana being led by certified brand strategists. Branding...it's the soul of your business.Working with the sales team to develop and maintain high level client relationships, develop direct client relationships, understanding their respective business industries and strategies to develop plans that foster growth while adding value within the media buys. Bringing new services to the agency to deepen our relationship with our clients. Client service; client focus; client centric -
General Sales ManagerFederated Media Mar 2014 - Dec 2017South Bend, Indiana AreaDeveloping sales team to the best version of themselves through coaching, mentoring, training and leading. Helping clients meet their needs through strategic initiatives that involve branding, lead generation (SEO, SEM, etc), social engagement, & responsive web design.Pioneered the implementation of digital marketing strategies. These strategies, combined with traditional media, garnered sales growth each year. Provided leadership and vision for station -
PublisherLane Communications Oct 2012 - Feb 2014Lexington, Kentucky AreaPublishing house of 3 magazines and over a dozen specialty magazines serving the commonwealth of Kentucky by reaching 125k readers. Responsible for all facets of operations, including overseeing editorial, printing, distribution, sales, client relationships, design, and P/L. Maintained direct relationships with several clients.
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Director Of AdvertisingPaxton Media Mar 2010 - Oct 2012Herald-Palladium And The South Haven TribuneResponsible for advertising and marketing of the Herald-Palladium, the South Haven Tribune, and weekly shopper. Developed niche publications and multi-platform media solutions for advertisers to achieve marketing objectives.Developed new print advertising solutions which have increased revenue in several categories by 20%
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Rotary MemberJoliet Rotary 2004 - 2012
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General ManagerFederated Media Jul 2008 - Sep 2009Responsible for sales departments, production, graphics, and marketing. Had dotted lines to Finance, and HR. Developed several successful products and initiatives which generated over $250k in new revenue. Created an in-house ad agency that had dedicated sales and graphics personnel. In-house ad targets non-traditional newspaper clients looking for branding and creative design.
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GsmFederated Media Jan 2006 - Jun 2008* Responsible for all sales functions at The Elkhart Truth. * Had 4 reporting managers: local retail, national, classified, and graphics.* Grew sales department despite severly affected local economy.* Created the company's First Niche Publications and Niche selling* Developed training program* Developed sales incentive trips* Responsible for recruiting sales department* Enhanced Internet Sales department
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President, OwnerA Quantum Leap Advertising 2001 - 2006* Started ad agency from ground zero* last year in business billed over $750k* Developed creative marketing campaigns* Developed internal and marketing campaign whcih helped a fraternal organization to grow its membership base in 30+ yrs.* Developed effiective and creative websites* Analyzed and bought media* Produced billboard campaigns; radio and tv commercials; print campaigns, dbase marketing. * Developed and implemented marketing and ad campaign for several clients that increased their ROI in excess 20%* Instrumental in developing efficient media buys for clients.
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Director Of Advertising, National & Major AcctsSun-Times News Group May 2000 - Aug 2003* Responsible for $45 mil advertising portfolio. * Created Editors' Choice program, designed to target high-end boutique advertisers that had not done business with the CST. * Generated over $300k in new revenue from this ad group.* Increased production of sales departments, thus generating over $3 mil in new ad revenue.* Managed sales offices and personnel in California, Florida, New York, Texas.* Managed and negotiated with independent outside rep firm.
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National Sales DirectorSun-Times News Group Sep 1999 - May 2000* Aggressively negotiated contracts while growing national sales by 14%.* Created dedicated sales group to sell newly created magazine which captured new market share and grew revenue by $120k.* Developed new pricing matrix/rate structure* Promoted within 9 mos. to CST corporate.
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Major Accounts Sales ManagerSun-Times News Group Jun 1996 - Sep 1999* Expanded major territory by 200% by cold calling, presentation skills, increased close ratio.* Task force leader who researched new CRM for sales and sales support departments. * Implemented and trained new CRM program* Reduced sales cycle, increased number of calls made by 15%, created new, comprehensive d-base marketing for clients.
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StudentLewis University 1983 - 1987
Bob Earley Skills
Bob Earley Education Details
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Marketing, Adminisstration
Frequently Asked Questions about Bob Earley
What company does Bob Earley work for?
Bob Earley works for Recreation By Design, Llc
What is Bob Earley's role at the current company?
Bob Earley's current role is Sales and Marketing Director.
What is Bob Earley's email address?
Bob Earley's email address is ro****@****ast.net
What schools did Bob Earley attend?
Bob Earley attended Lewis University, Joliet Junior College.
What skills is Bob Earley known for?
Bob Earley has skills like Advertising, Marketing, Sales, Strategic Planning, Sales Management, Leadership, Management, Selling, Account Management, New Business Development, Cold Calling, Product Development.
Who are Bob Earley's colleagues?
Bob Earley's colleagues are Marcus Colon, Bradly Ervin, Annetta Braddock, Anthony Multari, Dillon Jeffery, Josh Parkins, Joseph Leal.
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