Due to the ever-changing healthcare environment, Norell is pioneering a revolutionary mobile platform of services for amputee patients. Our specialized mobile platform caters to the specific needs of Prosthetic and Orthotic patients. Every day, we have the priviledge of working with many truly special people who have overcome profound physical challenges to reclaim their lives. For us, it is deeply rewarding to help our patients return to the activities they love. Best of all, our patients receive our loyalty and quality care without having to travel from the comfort and security of their homes.Unlike traditional Prosthetic and Orthotic providers, Norell has raised the bar of services and standard of care adding directly related enhanced services to extend a complete continuum of care to our patients. Our unified care model includes all of the integral points of care relative to Prosthetic and Orthotic patient care, including primary care, physical therapy, wound care and diabetic needs. Norell’s clinical team is comprised of CPO’s, LPO’s, and Physical Therapists. Having the ability to share patient information across all points of care internally sets us apart and establishes a precise care plan with extremely effective outcomes.

Offering our nation’s healthcare providers the most effective gear, artillery, and expertise for the challenging terrain of Health Information Exchange (HIE). HIT4Mac deploys collaborative campaigns that eliminate implementation pitfalls, reduce overall IT costs, and elevate practice confidence as technology and The Nationwide Health Information Network Exchange continue to improve the efficiencies of doctor/doctor and doctor/patient interaction.

Sales / Implementation and TrainingRe-new life increasing revenue and sales volume to a languishing South Florida market.Established over 100 new practices to the region in 2.5 yearsDevelop and maintain channel accounts contributing to the lead territory at MacPractice for 4 consecutive years.Implement, train and customize dozens of Medical/Dental practices in the leading revenue generating territory.

As the CIO of South Beach Orthotics and Prosthetics my responsibilities include developing, managing, implementing and training on the technologies used to run a statewide operation consisting of a very busy mobile workforce, over 15 locations and 100+ employees. Solutions include HIPAA protected Cisco/Meraki networking, Apple based ONC-Certified EMR, company website with employee, client and physician portals, and a number of third party cloud and social technology based applications. The unification of these solutions is essential to providing one integrated electronic workflow solution.

Develop and maintain channel accounts which generate revenue in excess of $7 million annuallyResponsible for entire branch of West Coast sales departmentSolely developed Salesforce software for MacSpeech, used by over 63,000 companies world wideDevelop and implement new sales strategies to increase revenue and target new marketsDemo product technology through online web-ex’s daily as well as multiple trade shows annuallyResearch and develop new clientele for entire sales pipeline using voice recognition softwareConstantly promote the only voice recognition solution for the Mac available today

Developed original business concept and directed all start-up operations before openingHire, train, and motivate sales staff of 30+ employees through a customer service driven programOversee product manufacturing and manage inventory ordering and receiving Develop and maintain wholesale accounts which generate revenue in excess of $60k annuallyMaintain company website, including Internet sales that went from $0 to $20000 in six months.Develop and implement new sales strategies to increase revenue and target new marketsCreate all advertising materials including all print and web design work