Bob Hobson Email and Phone Number
Listening is the foundation of any successful relationship, whether in business or otherwise. It has been the cornerstone of my career in technology sales and marketing. My approach is straightforward: I build relationships by active engagement with clients (internal or external) to understand their needs, and then discuss how we can address their business challenges.Although my titles have evolved over the years, my role has remained consistent. I am the bridge between marketing, sales, and clients, translating requirements across these functions and guiding prospects from top of the funnel to revenue. What keeps me passionate about this role is the variety each day brings. Some days, I am in the field, engaging with technology contacts and examining diverse use cases at industry events, or working with partners and resellers. Other days are spent collaborating closely with the corporate marketing team to develop demand generation strategies, refine targeted messaging for specific verticals, and conduct account mapping. Most days involve regular communication with our sales and channel teams to manage both live and virtual events, all with the goal of elevating our team’s presence and impact in the marketplace. Above all else, I am constantly listening to drive meaningful change.If you’re navigating marketing challenge--especially in HPC, AI--or seeking alignment between sales and customer objectives, please don’t hesitate to reach out. My email is mcg55529@gmail.com, and my cell is 404-735-3162. Additionally, if you’re traveling to two of my favorite destinations—Carmel, CA, or Sydney, Australia—I’d welcome the opportunity to connect, especially if there’s a First-Class seat reserved for me.Recognized as “Business Development Executive of the Year” at SAPMarket Expertise: AI | Analytics | Big Data | Cloud | Deep Learning | ERP | HPC | SaaSKey Verticals: Financial Services | Life Sciences | Manufacturing | UtilitiesTools: Salesforce | Robohead | Marketo | Allocadia
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Director, Channel Business DevelopmentThinkparq (The Company Behind Beegfs)Atlanta, Ga, Us -
Channel And Field Marketing Manager, Nam, Fed, LatamQuantum May 2022 - Nov 2024San Jose, California, UsNorth America field and channel marketing manager responsible for:• Leading the design and execution of segment and territory-specific marketing strategies, integrating both virtual and in-person events• Establishing close alignment with channel and field sales teams to drive cohesive marketing programs• Developing and implementing account-based marketing strategies targeting high-priority accounts within M&E, Life Sciences and Fed verticals• Collaborating with channel partners to coordinate and deliver joint marketing initiatives• Acting as the primary marketing liaison for field sales and channel teams• Measuring and reporting on campaign effectiveness, including tracking key performance indicators (KPIs) and return on investment (ROI) -
Market Development ManagerPavilion Aug 2020 - Feb 2022San Jose, California, UsHelping clients drive innovation via Pavilion's flash storage solutions, with AI & HPC use cases focused on life sciences, financial services and Fed; producing a 10.5 million dollar pipeline, resulting in 5.2 million in closed revenue • Developed market demand/lead generation strategies for enterprise and federal sales teams for HPC/AI storage infrastructure in target accounts and segments• Created account-based prospecting strategies, including territory mapping, lead generation and message development for 7 sales reps to drive to revenue goals• Tracked prospect and customer interaction via Salesforce, reporting weekly, monthly, and quarterly progress to sales team and management, resulting in increased ROI visibility due to improved data monitoring and hygiene• Managed day-to-day relationships with ABM partner regarding content, key words, metrics, etc.• Weekly cadence with CRO and sales leadership -
Gtm Programs Manager, HpeHewlett Packard Enterprise Jan 2020 - Aug 2020Houston, Texas, UsCollaborated with partner managers to develop and execute go-to-market strategies for two HPE partners, overseeing content creation and Market Development Funds (MDF) administration. Additionally, led outreach efforts targeting key High-Performance Computing (HPC) accounts. -
Americas Field Marketing ManagerCray Inc. Nov 2014 - Jan 2020Houston, Texas, UsCreated $10M+ pipeline (e.g. ConocoPhillips, Deutsche Bank, Federal Reserve and Booz Allen Hamilton) and partnered with sales team to close $4M in analytics, & HPC revenue.• Work alongside five sales representatives to create account-based prospecting strategies, mapping territories, identifying decision-makers, customizing messaging based on market knowledge and competitive intelligence, and qualifying and proactively pursuing meetings to penetrate target organizations. • Track prospect and customer interaction via Salesforce, reporting progress to sales team and management.• Develop custom demand generation campaigns for target segments and specific geographies, serving as connector between sales and corporate marketing to plan and execute effective digital and event marketing activities. Partnered with Marketing Operations to conduct ROI Analysis and make go-forward recommendations. • Championed and executed – from messaging, marketing communications and logistics, to lead qualification, distribution and follow-up – 11 field marketing events in 2019 including AI Roadshows and other demand generation activities with leading technology partners such as NVIDIA and AMD. -
Market Development ManagerEagle Creek Software Services Jan 2013 - Aug 2014Eden Prairie, Mn, UsExpanded target universe by 3x, creating new opportunities for three field sales representatives to renew and upgrade current J.D. Edwards ERP accounts for new products & services. • Established LinkedIn presence: responded to and qualified inbound inquiries and used as prospecting tool to research and penetrate new and existing accounts. • Set direction and developed sales operations processes to enable consistent messaging, qualification guidelines and lead flow across market development team. • Instituted SFDC reporting and analysis for all marketing and sales activity, maximining campaign and pipeline effectiveness and enabling consistent reporting. -
Sales Development ManagerAster Group May 2011 - Dec 2012Concord, Nc, UsLed outreach to current customer base seeking new opportunities for customer value including upgrades, add-on enhancements and services in manufacturing, healthcare and financial services vertical markets.• Scouted prospects, qualified and passed leads to three field sales team members, documenting and leveraging CRM system for follow-up. • Created segment-specific messaging and lead generation campaigns through collaboration with marketing team. -
Business Development ExecutiveSap Oct 2005 - Apr 2010Walldorf, Bw, DeRecognized as “Business Development Executive of the Year” after developing and expanding target prospect universe by 4x within 6 months. Named team lead for financial services, healthcare and utilities verticals. • Successfully met or exceeded annual quarterly and yearly quota targets; bonus levels always at 100% or higher.• Collaborated with vertical marketing managers to develop and execute lead generation campaigns.• Formulated messaging for outbound prospecting campaigns via email and phone. • Retained and promoted post-acquisition of ALG Software/Business Objects.
Bob Hobson Education Details
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William & Mary -
Auburn UniversityBa
Frequently Asked Questions about Bob Hobson
What company does Bob Hobson work for?
Bob Hobson works for Thinkparq (The Company Behind Beegfs)
What is Bob Hobson's role at the current company?
Bob Hobson's current role is Director, Channel Business Development.
What schools did Bob Hobson attend?
Bob Hobson attended William & Mary, Auburn University.
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