Bob Ingrassia is an experienced marketing and communications professional, a proven organizational leader and a strategic thinker who brings creative approaches and smart execution to every communications challenge. As Vice President of External Relations at Minnesota Children’s Museum, Bob develops and oversees communications initiatives that engage communities, drive attendance and build the organization’s reputation as the state’s leading provider of playful learning.Experienced Marketing & Communications Strategist - Brings big ideas and an insightful approach to every marketing-communications challenge- Delivers results and achieves measurable ROI through paid, owned and earned media channels- Skilled in media relations, influencer engagement, thought leadership, executive visibility, speechwriting and translating complex concepts into understandable communications Proven Senior Leader and Strategic Thinker - Driven leader who knows how to motivate team members and cultivate employee growth- Builds sound strategies and effective tactics based on research, consumer insights and astute analysis- Insightful financial analysis and forecasting Consumer Engagement Innovator & Storyteller - Excellence in writing, storytelling and content creation- Deep digital experience, including managing websites, email marketing and social mediaCommitted Leader in Diversity, Equity and Inclusion - Dedicated to continued personal and organizational development in cultural competence- Leads multi-cultural marketing and community engagement initiativesSpecialties: Integrated marketing and strategic communications. Content marketing. Content strategy. Brand strategy. Public relations. Media relations. Management. Executive visibility and thought leadership. Crisis communications. News editing. News writing. Digital media. Online news. Journalism. Reporting.