A 20-year LED marketing specialist, with consistent growth track record in Luckylight. Passionate about designing consumer experience based on data and insights to unleash brand opportunities. Experience at director level in global strategy, innovation, social and digital business transformation. Capacity to think big and deliver results. Strategic and creative thinker with a strong entrepreneurial spirit. Strong team leader and motivator. Areas of Expertise:- Strategic Marketing: Market sizing, Consumer Research, Consumer Segmentation, Insights and Benefit platform, Consumer Decision Journey- Brand Management: Brand Vision and Strategic Planning- Marketing Planning - Marketing Mix Strategy, Digital, Mobile and Social Media Strategy, Marketing. Activation across the Consumer Decision Journey, Lead Generation, CRM, Ambassador ProgramLED technology has revolutionized the way we light our environments, businesses and homes. As the technology matured, it’s become more accessible to consumers as well as commercial markets. I am heading a team of Luckylight that is advanced from connective LED lighting into home automation with high quality products for commercial and consumer markets. We will continue innovating new technology in a culture of accountability and productivity. And we will deliver the kind of market-changing results that transform lighting products into more than a lighting application.Thanks for checking out my profile, and I hope we can link up here and in the real world to achieve great things together.