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As the President of Bob Palmer Consulting, I leverage my 10+ years of marketing executive experience to provide clients with guidance and direction on brand building, marketing strategy, and marketing staff development. I have extensive expertise in consumer marketing, analysis, advertising, public relations, and strategic planning across various industries, including the quick service restaurant sector.I am passionate about delivering innovative and forward-thinking solutions that help clients achieve their goals and grow their businesses. I have a proven track record of integrating creative development and a cooperative team management style to provide quality results for high-profile organizations. Some of my notable achievements include reversing sales trends and boosting sales by 2%, launching new products that exceeded system-wide goals, and winning multiple awards for excellence in marketing. I also facilitate hands-on training and development for new and existing marketing professionals, as well as stay updated on the latest trends and best practices in the field.
Bob Palmer Consulting, Llc
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PresidentBob Palmer Consulting, Llc Apr 2015 - PresentRockville,MarylandProvide clients with guidance and direction on brand building, marketing strategy, and marketing staff development concepts, Facilitate hands on training and development for new and existing marketing/communications professionals. Work with restaurant, agency and consulting services to provide Quick Service Restaurant industry insights and strategic direction.
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Cmo, Founding PartnerMme Hub Apr 2016 - Jan 2017Washington, D.C., New York, Dakar, GenevaWe are MMEHUB.Over the last few years, we noticed that the worlds of marketing media and entertainment were morphing and that a lot of the work we were doing was too. So we came together to offer something a little different to our customers.What does this mean exactly and why does it matter to you?We are a boutique shop that operates at the intersection of marketing, media and entertainment. We create content based upon clear profiles of the customers and fans you want to talk to. Upfront we work with you to define the people you want to communicate with, and then conceptualize and deliver the platform(s) to help you get where you want to go.Our reach is transnational and our team polyethnic and multilingual. And we love marketing.We are MMEHUB!
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Marketing Officer East DivisionMcdonald'S Corporation Mar 2010 - Apr 2015Directed Marketing Strategy, and talent for nearly 5,200 locations in eight regions in the Eastern Third of the McDonald's U.S. system. Cross functional approach to reversing sales trends and customer visits boosted sales an incremental two percent and resulted in East Division savings of over $1,000,000. Strategic approach to launching new products exceeded system-wide goals and targets. Eagle Award winner 2012. -
Marketing Director East DivisionMcdonald'S 2009 - Mar 2010Raleigh, North CarolinaLeveraged and developed marketing staff. Innovated processes to gain strategic consensus amongst major market areas and consumer segments to drive sales. Pioneered category liaison process between field and home office. -
Marketing Director Baltimore Washington RegionMcdonald'S Corporation Jan 2002 - Dec 2008Bethesda, MarylandDirected and managed marketing process in the Mid Atlantic area. Working with six local agencies and four regional marketing staff, led integrated marketing efforts to achieve number one status in the US system in sales and guest counts. CMO Marketing Excellence Award 2006, Best Local Integrated Marketing Plan 2007.
Bob Palmer Skills
Bob Palmer Education Details
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English -
Northwestern University - Kellogg School Of ManagementBrand Mastery -
Columbia Business School - Digital Marketing Customer Engagement , Social Media Planning & Analytics
Frequently Asked Questions about Bob Palmer
What company does Bob Palmer work for?
Bob Palmer works for Bob Palmer Consulting, Llc
What is Bob Palmer's role at the current company?
Bob Palmer's current role is President | Brand Building, Marketing Strategy, Staff Development.
What is Bob Palmer's email address?
Bob Palmer's email address is bo****@****mcd.com
What is Bob Palmer's direct phone number?
Bob Palmer's direct phone number is +124049*****
What schools did Bob Palmer attend?
Bob Palmer attended University Of Virginia, Northwestern University - Kellogg School Of Management, Columbia University In The City Of New York.
What are some of Bob Palmer's interests?
Bob Palmer has interest in Children, Cooking, Skiing, Economic Empowerment, Civil Rights And Social Action, Politics, Education, Environment, Poverty Alleviation, Biking.
What skills is Bob Palmer known for?
Bob Palmer has skills like Franchising, Integrated Marketing, Brand Management, Advertising, Market Research, Marketing, Marketing Communications, Marketing Strategy, Public Relations, Analytics, Brand Awareness, Brand Development.
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Bob Palmer
Las Vegas, Nv
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