Social Media Specialist
Current
🤳 Social Media Marketing (SMM) has grown, and continues to grow at an incredibly rapid rate. For any business to thrive in today’s competitive environment, the importance of social media marketing should not be negated.• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful… Show more 🤳 Social Media Marketing (SMM) has grown, and continues to grow at an incredibly rapid rate. For any business to thrive in today’s competitive environment, the importance of social media marketing should not be negated.• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.• Set up and optimize company pages within each platform to increase the visibility of company’s social content.• Moderate all user-generated content in line with the moderation policy for each community.• Create editorial calendars and syndication schedules.• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.• Build and execute social media strategy through research, benchmarking, messaging, and audience identification.• Write, develop, and strategize online content production and scheduling.• Assist with crisis management, bad reviews, and negative news communications. Show less