Bohdan Pshenichnyi Email & Phone Number

Berlin, Germany

Championed the strategic direction of our product portfolio, steering a dynamic team to orchestrate the seamless launch of two MVPs along with a flagship product. Demonstrated exceptional leadership resulting in a remarkable 95% customer retention rate, accompanied by an impressive 90 Net Promoter Score (NPS), all while achieving an annual revenue of $120k.As a visionary CPO, I offered invaluable UX consultation that redefined the product landscape. My guidance not only enriched the overall customer journey but also catalyzed substantial improvements in key product metrics, enhancing the value delivered to our discerning customers

Limassol (Lemesos), Cyprus

As a Senior Product Designer at Soberman, I achieved the following milestones and contributed to the success of the company:1. Spearheaded the development of the innovative concept of turning users' lives into a captivating game experience. Collaborated with the team to iterate on the concept, ensuring its alignment with user needs and desires.2. Conducted comprehensive competitor analysis and market research to identify trends, user preferences, and opportunities for differentiation. Utilized the findings to inform design decisions and enhance the overall user experience.3. Implemented the Jobs-to-be-Done (JTBD) framework as the primary approach in designing the user experience, resulting in intuitive and goal-oriented interactions. Leveraged JTBD to align the product with users' motivations and objectives, enhancing engagement and satisfaction.4. Established a robust design system to maintain consistency and scalability across the product. Crafted clear guidelines and reusable components, facilitating efficient collaboration between design and development teams while ensuring a cohesive and polished user interface.5. Designed the visual interface for the iOS app, incorporating the 3D avatar creation process seamlessly into the user journey. Created visually appealing and user-friendly screens, leveraging principles of color theory, typography, and iconography to deliver a delightful and immersive experience.6. Developed an engaging and persuasive landing page that effectively communicated the unique value proposition of Soberman. Designed banners and screens for the App Store, optimizing their visual impact to drive downloads and conversions.

Singapore, Singapore

A full-featured crypto platform offering a diverse selection of digital currency services, a free learning hub and a blockchain charity foundation. - Conducted User Research and created Visual design for cryptocurrency marketplace.- Created CJM, wireframes and visual design for IOS cryptocurrency wallet. - Created design for cryptocurrency bank IOS and Android app. - Conducted usability tests before and after releasing various features such as crypto stacking, referral feature, verification system etc

🏡 I designed an ecosystem for the hotel industry. I created a mobile apps, website, admin panel, personal account, dashboard and landing pages. I conduct unmoderated usability testing to validate the idea and conducted interviews to generate a new one.

Shanghai, China

MDL is a platform for finding talent in the Chinese market. Bookers can easily find models. Talents earn experience and cryptocurrency. I designed MVP app, blog, landing page, and take part in creating main platform. Designed MVP applications on the blockchain. Developed a design for a blog, landing page.