COVID has bought you time to think, evaluate. You've realised the 'one size fits all' approach to your campaign activations isn't getting you anywhere. Your new visual suppliers should be agile, informed and curious. They would ask questions and take the time to listen before they implement. They'll research for you, follow up and have a genuine interest in you and your outcomes. They've been in your stores, they know your spaces and they'll watch your back. If you want a better connection with your consumer, you'll need a better one with your supplier. That's not going to be found with print brokers or one dimensional print giants in acre sized sheds. The kind of agility and authenticity you need only exists where everything happens under one roof. Just imagine being a client of that kind of business.