Food journalist and reporter. For 30 years, active in the media and communication industry. Creates media and brand strategies that combine information, entertainment, and communities. Currently associated with Radio357 as a Food Reporter. Previously worked for 10 years at Allegro, including as a Smart! Growth Builder, contributing to the platform's global e-commerce success. From 2014 to 2020, served as Public Relations Officer at Allegro. From 2020 to 2024, actively supported the development of the Allegro Smart! loyalty program, which offers platform customers free deliveries, returns, special offers, pre-sales, and shopping festivals.From 1994 to 2014, a pioneer in creating the first media services and portals, as well as information and entertainment websites. Worked for leading media outlets such as Onet.pl, TVP, TVN, "Polityka," and the Polish Press Agency, as well as publishers like Infor, IDG, Computerworld, Presspublica, Gazeta Bankowa, and Businessman Magazine. Supported both traditional and electronic media industries, using the Internet as a platform for reaching large audiences. Co-created strategies and participated in the creation of the largest websites combining information, entertainment, and social media.Member of the Superbrands Council, the Think Tank Expert Council, and a mentor at the Foodtech.ac startup accelerator. Also a member of the Mentor Network of the Polish Development Fund (PFR). Supports investment funds investing in start-ups and assists with integrated communication outside the media industry. Editor of the culinary calendar: WydarzeniaKulinarne.pl.