A seasoned Marketing and Events Professional with 15 years of experience in creating highly engaging culturally diverse fundraising initiatives, multi-channel marketing campaigns with comprehensive communications plan and executed a wide range of events with exceptional results. 🔸 Senior Marketing Coordinator at The Princess Margaret Cancer Foundation:In this role, I project-managed stewardship events for the Major Gift Team, providing valuable advice on communication strategies. I implemented process improvement plans and collaborated closely with internal creative agency to develop digital assets. As a result, our event series witnessed a remarkable 60% increase in participation rate and a 50% increase in process efficiency. I also assisted with the planning and development of mid-level giving projects. With an innovative approach, one of the campaign saw a 99% revenue increase against budget.Managed tribute program to ensure donor satisfaction. One particular dedication resulted in a $2M major gift donation because of the positive experience. Acted as Event Manager during the onset of pandemic and developed comprehensive email communications plan to convey virtual event transition message. 🔸 World Vision Canada:I trained and recruited hundreds of volunteers and part-time staff throughout the years. By restructuring the onboarding and participation requirements, I empowered volunteers and staff to take charge on event days, transforming them into true World Vision Ambassadors. This new process significantly increased sales and sponsorship sign-ups, leading to an 80% increase in volunteer retention rate.🔸 Tai Pan Tours:I successfully executed over 60 galas, trade shows, concerts, and special events. I managed visa applications, flights, accommodation, rehearsal schedules, and entertainment itinerary for 60 local and overseas entourages for each show. On average, these events attracted 8,000 participants, showcasing my ability to handle large-scale productions with precision.Additionally diverse background and a deep understanding of the Canadian East and Southeast Asian markets allow me to bring a wealth of experience to the table. My exceptional project management skills ensure that every detail is accounted for, resulting in efficient and successful outcomes. If you're seeking a results-oriented professional who can create memorable experiences and drive tangible results, I would love to explore exciting opportunities with you. Let's connect and start the conversation. Feel free to message me or email me at boniho@gmail.com.