Bonnie M. Email and Phone Number

Teal Mood LLC owns and operates www.tinywich.com, Tinywich: Capsule Toy Shop iPhone App, other ventures.*Led the development and launch of a Tinywich Shopify e-commerce site and an iOS app.*Defined product vision, strategy, marketing, and roadmap in alignment with business and user needs.*Collaborated with designers and engineering to prioritize features, manage sprints, and achieve goals.*Conducted user research, analyzed market trends, and analyze user feedback.*Utilized data-driven insights to optimize SEO, user experience, and improve retention.*Coordinated cross-functional team to deliver high-quality products on schedule and within budget.*Continuously monitored app performance, conducted A/B testing, and iterated based on user feedback to drive growth and retention.

*Worked with stakeholders to remove pain points and process improvement in all administrative and financial workflows including researching and adopting new software systems. *Led the development of new business website ensuring alignment with objectives, timeline, and budget.*Developed project plans, set priorities, and allocated resources effectively to meet deliverables on time.*Conducted market research and competitor analysis to identify opportunities for business growth and enhance the effectiveness of the website and other internal software systems.

*Increased 2014 sales by 30% by implementing more efficient and effective workflows.*Worked with designers and vendors to plan and deliver complex design projects with precise detail by operations strategy, budget adherence, stakeholder management, and improving communication.*Dramatically increased engagement by executing a comprehensive social media marketing strategy across various platforms using market research to identify trends, opportunities, and best practices.*Led database development, including data collection, organization, and ensuring data accuracy.

*Led coaching for small business owners spanning diverse industries, focusing on enhancing business, administrative, and financial processes and work flows.*Worked to troubleshoot pain points, and optimize outcomes and efficiency. *Provided comprehensive financial planning, budget analysis, and reporting services, while also facilitating training on new software implementation and databases.

*Led a cross-functional Agile start-up to release 2 iOS apps (Plaid-O-Matic and Tippsy). *Performed Agile product management for incremental software development life cycle (SDLC), including sprint planning, estimation, product backlog refinement, stories, and retros.*Supported Agile development through business analysis, user studies, testing, research, removing impediments, and facilitating scrum meetings.