At MXM Social, I leveraged a partnership with Activision and Call of Duty to garner countless earned media for the Jeep brand, and amplified the partnership with digital, influencer and social event extensions. I also lead the development of an award winning heritage promotion for Jeep that integrated photo and video content creation with digital and influencer disciplines to grow the brand's presence in the social space. Other notable programs I have managed include executing influencer events for the launch of Autoweek's social shopping site, Fitness Magazine's first Meet & Tweet event, and Honda Motors long standing community initiative with the Little League World Series. In my latest role at MXM, I lead the H-E-B, HouseLogic and Taubman accounts and was a resident expert on social event campaigns.

Before joining MXM Social in 2010, I managed the largest enterprise account for a CRM technology company, focusing on digital touchpoints to engage prospects throughout the customer journey. I worked with my client leads to develop an overall social CRM strategy, and managed the execution through multiple marketing channels including digital, social, CRM and events.

Prior to joining the eShots team, I worked for the global advertising agency BBDO, where I partnered with the marketing team to develop content for CRM, event and sponsorship programs for Chrysler Group brands including Chrysler, Jeep and Dodge on partnerships from Winter X Games and Six Flags to NASCAR and the PGA/LPGA Tours. I managed multiple vendors to bring content strategy to life through events, digital and traditional consumer communications.