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Bonnie Wang Email & Phone Number
Director, Marketing Communications and Strategic Operations
at
University of California, Berkeley, Haas School of Business
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✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
Director, Marketing Communications and Strategic Operations
Location
San Francisco Bay Area, United States, United States
Who is Bonnie Wang? Overview
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Bonnie Wang is listed as Director, Marketing Communications and Strategic Operations at University of California, Berkeley, Haas School of Business, based in San Francisco Bay Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Bonnie Wang.
Bonnie Wang previously worked as Advisor at Iris Maven and Founder, CEO at Wellspring Pets. Bonnie Wang holds Master Of Business Administration - Mba, Business from Stanford Graduate School Of Business.
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University of California, Berkeley, Haas School of Business
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Profile bio
About Bonnie Wang
Bonnie Wang is a Director, Marketing Communications and Strategic Operations at University of California, Berkeley, Haas School of Business. Colleagues describe them as "At Gilt, Bonnie was passionate and focused on execution. She drove the strategic change to implement a return policy and led its implementation. She interpreted user feedback and recognized that our users’ experience did not simply end after an on-site purchase. She worked with many different groups to get it done – marketing, software engineers, as well as operations for the return logistics." and "When I started working on my new company, Bonnie served as a "beta" client and was a big help in offering her user insights and product suggestions. She was both thoughtful and thorough in her feedback and was very engaging in discussing and helping to refine the product/service. She was always excited to chat about new ideas and developments and was able to share constructive criticisms in a productive manner, really helping to drive the early refinement of the service for us."
Current workplace
Bonnie Wang's current company
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University Of California, Berkeley, Haas School Of Business
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7 roles · 26 years
Bonnie Wang work experience
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Advisor
Current- Advisor to CEOs, CPOs and senior management on product and growth strategies.
- Develop strategies to maximize ROI of fundraising efforts, utilizing data analysis to drive digital outreach.
- Proposed marketing pitch strategies to scale a corporate internship program for underrepresented youth.
- Executed mobile-first strategy to port desktop UX experience to mobile.
- Implemented testing plan to boost AOV with via UX design and flow changes and adding upselling opportunities.
2018 - Present
~8 yrs 4 mos
Founder, Ceo
- Developer of nourishing pet beverages, creating a new category within premium pet food. TAM over $3B, driven by growth in pet ownership and humanization trends.
- Launched “Bionic Bones,” a beverage for joint and bone health. - Secured multi-channel distribution with premium pet retail stores, partnerships with veterinarians, pet shelters, and social media influencers. - Sales.
- Wrote and executed business plan and fundraising presentations. Prepared financial projections, growth strategy, and product roadmap based on successful concept validation.
- Executed end-to-end product development lifecycle: from concept ideation to commercial launch.
2011 - 2016
~5 yrs
Senior Product Manager
- Leader of “online flash sales” in high-end fashion (backed by Softbank, Goldman Sachs and General Atlantic), later acquired by Hudson’s Bay (Saks Fifth Avenue).
- Led Gilt Mobile team, boosting traffic and sales. Gilt mobile app was highlighted by Apple for iPad launch.
- Drove restructuring of shipping and return policies. 46% lift in sales for returnable categories, 13% fewer customer complaints.
- Launched Wine sales, generating $10 M in sales with 15% operating profit, annually.
2009 - 2011
~2 yrs
Product Manager
- Kleiner Perkins-backed startup that develops mobile apps.
- Launched Textfree, a #1 ranked iPhone Social Networking app, which constituted 80% of company revenue. Ongoing user retention was 30%.
- Launched Doodle Buddy, a #1 ranked iPhone Productivity app. Doodle Buddy highlighted by Apple in iPad Launch. Success led to spin-off into Doodle Buddy Labs.
2006 - 2009
~3 yrs
Associate Brand Manager, Leapster Software
- Leader in early childhood educational tech gaming products. Leapster product line generated $178 M in sales.
- Drove development of 7 games for the Leapster handheld learning system. Leapster products constituted 40% of company sales.
- Doubled software-hardware tie ratios, boosting sales by 20%.
2005 - 2006
~1 yr
Sr. Financial Analyst, Investor Relations Analyst
- Analyzed financial feasibility and returns for Shanghai Disneyland and other business-unit projects.
- Liaised with Wall Street analysts and drafted outlook statements for future earnings releases.
2000 - 2003
~3 yrs
2 education records
Bonnie Wang education
Master Of Business Administration - Mba, Business
Bachelor Of Arts - Ba, Economics
FAQ
Frequently asked questions about Bonnie Wang
Quick answers generated from the profile data available on this page.
What company does Bonnie Wang work for?
Bonnie Wang works for University of California, Berkeley, Haas School of Business.
What is Bonnie Wang's role at University of California, Berkeley, Haas School of Business?
Bonnie Wang is listed as Director, Marketing Communications and Strategic Operations at University of California, Berkeley, Haas School of Business.
Where is Bonnie Wang based?
Bonnie Wang is based in San Francisco Bay Area, United States, United States while working with University of California, Berkeley, Haas School of Business.
What companies has Bonnie Wang worked for?
Bonnie Wang has worked for University Of California, Berkeley, Haas School Of Business, Iris Maven, Wellspring Pets, Gilt Groupe, and Pinger.
How can I contact Bonnie Wang?
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What schools did Bonnie Wang attend?
Bonnie Wang holds Master Of Business Administration - Mba, Business from Stanford Graduate School Of Business.
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