Director
CurrentFormer journalist, now the founder of Lyme Communications, providing technical PR and content generation services to the Property & Construction and Engineering & Manufacturing sectors.
Sep 2013 - Present
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Danielle Booker Email & Phone Number
PR consultant | Lecturer in PR and Digital Content Creation | Healthcare & Care PR |
at
Lyme Communications
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Current company
Role
PR consultant | Lecturer in PR and Digital Content Creation | Healthcare & Care PR |
Location
Greater Stoke-on-Trent Area, United Kingdom, United Kingdom
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Who is Danielle Booker? Overview
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Danielle Booker is listed as PR consultant | Lecturer in PR and Digital Content Creation | Healthcare & Care PR | at Lyme Communications, a company with 2 employees, based in Greater Stoke-on-Trent Area, United Kingdom, United Kingdom. AeroLeads shows a matched LinkedIn profile for Danielle Booker.
Danielle Booker previously worked as Director at Lyme Communications and Lecturer in Digital Content Creation at The University Of Bolton. Danielle Booker holds Bachelor Of Arts (B.A.), English Literature, First from Staffordshire University.
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Lyme Communications
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Profile bio
About Danielle Booker
I'm an award-winning independent PR consultant, I work with businesses to help them boost their reputation and reach their target audience. I’ve always had a passion for writing and story-telling, but being made redundant several years ago inspired me to turn that interest into a career. I returned to university and started on a new career path as a journalist at my local newspaper. I eventually made the transition to public relations, gaining agency experience before starting my own PR consultancy, Lyme Communications.PR plays a critical role in establishing brand identity and boosting reputation. For me, it’s all about working closely with an organisation, discovering its interesting and newsworthy stories, and communicating the company’s relevance and value to its target audience. There’s no bigger buzz than seeing my client’s story published in the media.I’m a people-person, so establishing relationships with journalists and editors is an enjoyable part of the job – and critical when pitching story ideas! Expertise: Strategy – An effective PR strategy should align with your business plan. I create a cohesive strategy that provides focus and direction.Audience insight – Content creation and a media wish list need to be shaped by audience insight. Campaign planning – I have a strong track record in creating and delivering successful PR campaigns.Media relations – I’ve successfully secured coverage in national newspapers (including the Observer, Guardian and Sunday Express), regional press, online, and both national and international trade publications.Technical writing – I specialise in technical PR, working with manufacturers, built environment firms and construction companies to help them promote their products and services and build a reputation as industry leaders. If you believe I can help you, please get in touch. I look forward to connecting with you!
Listed skills include Copywriting, Press Releases, Journalism, Editorial, and 37 others.
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11 roles
Danielle Booker work experience
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Lecturer In Digital Content Creation
Current
Jan 2024 - Present
Specialist Lecturer In Pr
CurrentPR lecturer teaching modules in PR Campaigning, Games PR, Esports Expo, and Future Games PR & Marketing
Sep 2017 - Present
Freelance Pr Associate
Current* Securing media coverage for a range of clients in the care sector* Devising social media campaigns to drive awareness and and engage target audiences - including an accelerated engagement campaign that went viral on Facebook, in just 7-days the dementia post reached 13 million people, received 400,000 likes and was shared 240,000 times* Day-to-day.
Mar 2018 - Present
Senior Account Manager
PR and content generation services to engineering, technology and IT businesses - delivering results that convert into sales, brand awareness and positioning.
Nov 2014 - Mar 2015
Mar 2014 - Dec 2014
Journalist
- Property journalist: writing about interesting properties across North Staffordshire and South Cheshire. Regional Property Writer of the Year finalist at the LSL Property Press Awards 2013, a national journalism award recognising the best in the industry. - Entertainment editor: responsible for sourcing interesting and topical stories in order to write.
Sep 2011 - Oct 2014
Pr Consultant
Howle Communications
May 2013 - Nov 2013
Pr Consultant
As a PR consultant I was responsible for supporting the implementation of PR campaigns by liaising with clients, writing press releases and distributing to relevant media contacts. This involved working to deadlines in line with the client's public relations schedule.Copywriting included a variety of sales and marketing copy, such as newsletters, case.
Nov 2012 - Jun 2013
Content Editor
Staffordshire Media
Working independently, I researched and wrote the content for a biannual education magazine – Achieve The Midlands. I also edited and wrote content for a bi-monthly business and regeneration magazine – The Midlands In Business. This involved reporting the latest developments and promoting events and activities in regard to business, regeneration and.
May 2012 - Dec 2012
Careers Adviser
Connexions Staffordshire
Providing advice and guidance to young people between the ages of 13-19, both in education and in the community.
Jun 2002 - Sep 2010
2 education records
Danielle Booker education
Bachelor Of Arts (B.A.), English Literature, First
Nvq 4, Advice And Guidance
FAQ
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What company does Danielle Booker work for?
Danielle Booker works for Lyme Communications.
What is Danielle Booker's role at Lyme Communications?
Danielle Booker is listed as PR consultant | Lecturer in PR and Digital Content Creation | Healthcare & Care PR | at Lyme Communications.
Where is Danielle Booker based?
Danielle Booker is based in Greater Stoke-on-Trent Area, United Kingdom, United Kingdom while working with Lyme Communications.
What companies has Danielle Booker worked for?
Danielle Booker has worked for Lyme Communications, The University Of Bolton, Staffordshire University, Springup Pr, and Stone Junction Ltd.
How can I contact Danielle Booker?
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What schools did Danielle Booker attend?
Danielle Booker holds Bachelor Of Arts (B.A.), English Literature, First from Staffordshire University.
What skills is Danielle Booker known for?
Danielle Booker is listed with skills including Copywriting, Press Releases, Journalism, Editorial, Newsletters, Newspapers, Magazines, and Advertising.
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