Marketing And Public Relations Specialist
• Fluent in social media; managed social channels for a number of clients; easily navigate around Twitter, Instagram and Facebook• Developed graphics, video and e-newsletters using Canva• Researched complex topics for long-form blogs• Collaborated on marketing planning across the entire path of touchpoints including web design, digital advertising, social media and content integration• Created copy, blog and implemented SEO strategies to increase traffic and the client's overall brand performance • Was the lead on several web design projects; designed wireframes based on client objectives• Utilized several software applications daily for office communication and to perform tasks: Adobe Creative Suite, Microsoft Office, Trello, Slack, Cision, WordPress, MOZ, Google Docs, Hashtag Fox, Teamwork, Bitly, Hootsuite, Constant Contact and Coschedule• Established business-to-business relationships across six counties to increase sales and widen our audience • Developed targeted marketing campaigns to nurture the brand and public perception