Bora Choi Email & Phone Number

Guided by a deep commitment to excellence and a passion for innovation, I strive to contribute to the field of product marketing and management by creating user-focused solutions that drive engagement and market success, drawing on my extensive experience and personal values of integrity and collaboration.With over a decade of multifaceted experience in product management, marketing strategy, and cross-functional leadership across global tech giants, I bring a blend of meticulous data-driven insights, strategic vision tailored to user-centric innovation, and a relentless commitment to fostering collaborative excellence, aimed at driving transformative growth and market success while championing a culture of innovation and continuous improvement.Notable highlights of my experience:◉ Developed and implemented a comprehensive Go-To-Market strategy for a new wearable product, leading a team of 10+, which resulted in a 46% increase in the pre-launch waiting list and a 97% surge in social media subscribers.◉ Propelled the global distribution to 45+ countries during two flagship product launches, leading to a reduction in theft and a 20% increase in product visibility and engagement.◉ Transformed a popup store into a permanent flagship store in Frankfurt by conducting thorough financial P&L analyses, implementing high-impact celebrity and seasonal marketing campaigns, and organizing a high-profile unpack live event, boosting store traffic and visibility by 30% and establishing it as a key retail landmark.I've spent the past decade immersed in the world of technology, working with top companies like Samsung Electronics. My passion lies in using tech to make life better for users. I'm all about bringing fresh ideas to the table, working closely with diverse teams, and creating solutions that truly matter to people. My goal is to shape the future of product strategy and technical marketing, always with a creative touch, empathy, and a drive for excellence.Infused with a strong professional background, I am eager to be a catalyst for the continued success and growth of your company. Feel free to reach me here on LinkedIn or via e-mail at bora1009.choi@gmail.com.