Bora Işık Email & Phone Number

İstanbul, İstanbul, TR

Kadikoy, Istanbul, TR

At Multinet Up Group, a multinational enterprise in 23 countries, I've led a transformative marketing strategy, cementing our position as a data-driven market leader with heightened brand awareness.Key Contributions:🔹 Data-Driven Cultural Shift:: Championed a company-wide shift towards data-driven decision-making. By introducing advanced data metrics and.

siyah tilki, addressed a critical gap in the Turkish B2B landscape, becoming a key resource for professionals.

Istanbul, TR

Led digital media planning, marketing communications, public relations, and social media management.Oversaw CRM, sponsorships, market research, and business development strategies.Tatilbudur is Turkey's second-largest online travel and holiday agency.

Istanbul, Istanbul, TR

Executing a wide range of activities at far leading biggest b2b eCommerce company in Turkey such as managing the overall marketing, UX, media and corporate communication, business development and sales strategies by holding a sound grasp of the market trends and directing the market research team as well as defining sales and marketing strategies to.

Istanbul, Sarıyer, TR

• Performing respective activities such as designing and implementing comprehensive marketing strategies, establishing platform strategies while managing the marketing and business development budget of +30 million TRY,
• Leading channel development and marketing strategies regarding web, mobile web and application channels as well as leading and supervising four different teams while designing and implementing platform strategies.
• Coordinating the traffic/channel/buyer and partnerships management team by closely monitoring and supervising the digital media, mobile marketing, marketing and 3rd party campaign management activities; overseeing web.
• Effectively managing the marketing campaign team by planning marketing campaigns, ensuring the campaign delivery within the determined budget and that if they meet the organizational objectives while aiming for an.
• Managing the real time marketing team by preparing channel and business requirements for the use of Information Technologies division while providing insights about the customization and automation of mobile & web.
• Administrating the CRM management team by closely monitoring and evaluating data mining inputs; buyer, category and campaign analytics; data visualization & preparation for campaigns; survey and loyalty program.

Istanbul, Besiktas, TR

• Executing a wide range of activities at a company which is inter-bank card of turkey, founded by 13 banks, having 35 active banks as members; such as coordinating and implementing marketing and new business development.
• Formulating digital and mobile channel strategies such as mobile/digital wallet, cash transfer, proximity & remote payments and mobile POS services as well as the development digital channel user experience while.
• Developing B2B value propositions between industries such as finance, retail, energy etc. by managing all aspects of the value proposition, including tracking industry trends, competitor's and customer experience.
• Monitoring and managing performance of overall marketing and financial operations and leading the portfolio reviews as a part of the Financial planning cycle aiming to reach budget goals quarterly and annually.*.

Istanbul, 4. Levent, TR

• Executing respective activities such as developing digital channels and establishing channel strategies while managing a marketing budget which is more than $3 million and a development budget more than $7 million as.
• Developing new products and services that are in line with the organization’s major strategies and KPIs as well as creating business models and campaigns with 3rd parties such as MNO’s, Device Manufacturers.
• Coordinating with different business units such as Information Technology department while implementing new solutions to encountered challenges by prioritizing the compliance with legal provisions, company regulations.
• Effectively managing the leading, marketing and development strategies while benefiting from previous CRM and marketing experience thus developing and implementing effective and result-oriented customer acquisition.
• Setting mobile channel’s KPIs and leading the pricing and P&L, monitoring the provided mobile banking and initiations services’ quality as well as providing necessary constructive feedback and taking corrective actions.

Bachelor'S Degree, Business Administration And Management, General

Master'S Degree, Applied Psychology

Master'S Degree, International Business/Trade/Commerce