Doug Bowman Email & Phone Number

United States

Richmond, Va, Us

Richmond, Va, Us

- Lead writer for all marketing content, including website, blogs, email marketing, social media, advertisements, internal communications, press releases, and more.- Manage and execute SEO strategy to maximize brand exposure and improve lead quality via critical keywords. Regularly update content to ensure best results.- Build and analyze digital automation processes (lead nurturing campaigns, workflows, etc.) to most efficiently reach target audience. - Combined digital and content strategy tripled web traffic and increased leads by 400%.- Analyze digital data from Hubspot, Salesforce, Google Analytics, SEMRush, and paid advertising efforts to inform strategy, identify opportunities, and brainstorm new ideas.- Develop and maintain a content calendar built around SEO-focused blogging strategy. Blogs target three different audiences aligned with company goals — prospective patients, corporate health decision-makers, and potential new physicians.- Develop strategy for paid social and paid social ads to drive new leads in five different markets for three different products- Review, edit, and optimize a variety marketing copy, including podcast scripts, video scripts, print advertisements, banners, sponsored articles, and more.- Produce videos designed to engage prospects and existing customers.- Manage company social media presence (Facebook, Twitter, LinkedIn, YouTube and Pinterest) to communicate with existing customers and generate new business.- Plan, promote, and host company Zoom webinars for customers and leads. - Ghostwrite executive communications for internal and external audiences.

Richmond, Va, Us

Brentwood, Tn, Us

Richmond, Virginia, Us

- Write and edit content for firm website, including news stories, practice profiles and attorney bios. - Pitch attorneys as subject matter experts to local, regional, national and industry publications. Secured placements in Richmond Times-Dispatch, Virginia Business, FoxNews.com, Washington Times, Federal Times, Law360 and Inside Business. - Work with chief executive officer and other executives to develop internal communication messaging and campaigns. - Produce internal marketing content to promote firm initiatives, individual attorneys and practice areas.- Manage firm's intranet. - Write and distribute press releases for new hires, award announcements and more through media engagement platform (Meltwater). - Develop social media content across Facebook, Twitter and LinkedIn and provide training to attorneys on best practices for each. - Write copy for digital and print advertisements. - Assist in production of bi-monthly podcast using recording equipment and Garageband. - Format and distribute legal alerts through email marketing platform (VutureVx).- Edit an array of firm marketing materials for accuracy, clarity and conciseness in accordance with AP Style.- Provide research for proposals, client prospects and other items.- Coordinate annual award submissions for individuals and the firm.

- Wrote articles about Virginia Tech football, basketball, baseball and other sports. - Participated in weekly podcast.- Posted on subscriber-only message board, providing insight and interacting with online community.- Site was credentialed, part of the expansive Scout.com network.

Us

- Produced weekly articles on Virginia Tech football, basketball, baseball and other sports.- Participated in weekly podcast.- Post on subscriber-only message board, providing insight and interacting with online community.

Nashville, Tn, Us

- Interned for music management firm representing Keith Urban, Alison Krauss, Mickey Guyton and Michael Franti.- Assisted with fan engagement through website support, meet & greet selection and social media management. - Created internal database of relevant client information.

Us

- Conducted tour press for clients such as T.G. Sheppard, KC & The Sunshine Band and Aaron Lewis, among others. - Assisted in media list preparation for the Blue Ridge Music Festival.- Connected with local and national radio, television and print media daily on the telephone and through email.- Updated and maintained press contact database and client files through Excel spreadsheets.