Boyd Setya Email & Phone Number

Jakarta, Indonesia

Kota Tangerang Selatan, Banten, Indonesia

North Jakarta, Jakarta, Indonesia

• Manage 3 FMCG product brands with different target markets from the chemical industry such as automotive products, hand soap, floor cleaner, dish cleaner and cosmetics.• Coordinate with factory, product owners and office manager to prepare product launches according to the plans made.• Execute market research, set up product goals, monitoring product launching, pricing, costing and go to market (Shopee, Tokped, TikTok).• Deliver product knowledge with marketing communication regarding product features to customers through scripts & product descriptions.• Initiate to create system to be efficient in creating sales reports, tight control of budgets, inventory and sales reports, product winner, and P&L reports.• Collaborated with the content creator, advertiser, and graphic designer in increasing brand awareness on social media (TikTok & Instagram).• Analyzed customer surveys and executing promotional strategies according to consumer behavior and maintain budget marketing.• Achieved 3.8x (384%) of GMV compared to previous year in 6 months.

East Jakarta, Jakarta, Jakarta, Indonesia

• Manage domestic sales through marketplace (Tokopedia, Shopee, Lazada) & budget for ads account (Fund Ads) each platform and optimize organic ads (SEO) and using paid advertising (SMO).• Optimize content for increased search engine visibility and website traffic.• Analyze market trend such as which products are currently popular amongcompetitors, created pricing strategies, create report and benchmarking• Participate in marketing campaigns starting from product attribute (Photos & Videos)to marketplace decorations.• Evaluate marketing campaigns to assess effectiveness and modify accordingly.• Create monthly content planning and upload to social media, bundling & discountedproducts for specified time as promotional strategy.• Increase sales performance at 12%. Increase a new potential end-consumers inaverage at 25% per month and up to 10 potential resellers per month.

Jakarta Selatan, Jakarta, Indonesia

• Create sales toolkit (PPT) to assist sales team to meet potential client & Pitching deck to assist sales team to win the tender.• Review and evaluate 5 existing products such as telco dealer & aggregator, manpower supply, general services, trading, and general services.• Sourcing new partnership and create mutually beneficial scheme partnership in line business strategies (WA for business, SMS Masking, and e-Meterai).• Create dashboard from sales achievements per products to give suggestion to the director as a consideration for determining the future strategies.• Create monthly financial & operational report to director as a consideration for determining future strategies to maintain of the business plan target.• Successfully increase the company’s additional revenue by having 7 partners by 1.5 Bio

Indonesia

• Identify pain point customer to create BoQ (Bill of Quantity) to provide quotation for potential customer.• Create business case for each project to request approval director and preparing to hand off delivery to operational team.• Assessing project’s feasibility from the point of view of legal, operational, and financial.• Responsible to make detailed planning for upcoming project such as determiningresources, scope, budget to be achieved.• Monitoring ongoing projects to ensure everything is going well as planned.• Create operational report & financial report to be consumed directly by director tomonitor the company’s perfomance vs target.• Successfully minimize the potential of legal dispute and maintain gross profit at 8% –10% for each project.

Cirebon, West Java, Indonesia

I communicated with vendors, and managed Aanwijzing to define the needs of user requirement.