Boykin Clarke

Boykin Clarke Email and Phone Number

Director of Ecommerce @ Caswell-Massey | Email Marketing, Performance Marketing @ Caswell-Massey
Boykin Clarke's Location
Long Beach, California, United States, United States
Boykin Clarke's Contact Details

Boykin Clarke work email

Boykin Clarke personal email

n/a
About Boykin Clarke

I am the Director of Ecommerce at Caswell-Massey, America's oldest fragrance company, with over 10 years of experience in e-commerce and 15 in sales. My mission is to leverage data, technology, and creativity to deliver exceptional customer experiences and drive revenue growth for this iconic brand.As a Klaviyo Product Certified professional, I am skilled in using this powerful email marketing platform to segment, target, and personalize campaigns that increase engagement, retention, and loyalty. I also manage the website optimization, SEO, SEM, and social media channels for Caswell-Massey, ensuring a consistent and compelling brand presence across all digital touchpoints. Additionally, I collaborate with internal and external stakeholders, such as product development, customer service, fulfillment, and agency partners, to align objectives, execute initiatives, and measure results.

Boykin Clarke's Current Company Details
Caswell-Massey

Caswell-Massey

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Director of Ecommerce @ Caswell-Massey | Email Marketing, Performance Marketing
Boykin Clarke Work Experience Details
  • Caswell-Massey
    Director Of Ecommerce
    Caswell-Massey Oct 2021 - Present
    Edison, Nj, Us
  • Caswell-Massey
    Marketing Manager
    Caswell-Massey Sep 2019 - Oct 2022
    Edison, Nj, Us
  • Steven Alan
    Sales Manager
    Steven Alan Oct 2015 - Sep 2019
    New York, Ny, Us
  • Gant
    Manager
    Gant Nov 2013 - Jan 2015
    Stockholm, Sweden, Se
  • Ecotech Timber
    International Accounts Manager And Business Growth Strategist
    Ecotech Timber Jun 2012 - Jun 2014
    • Forged partnerships with domestic and international universities, multinational mineralextraction companies, and international aid organizations to launch a $1.5 million+reforestation and agribusiness extension community development program• Used risk analysis (MS Excel with Oracle's Crystal Ball) to measure and evaluate financial, economic, and social impacts of partner nonprofits on targeted populations
  • Warby Parker
    Retail And Social Innovation
    Warby Parker Jul 2012 - Dec 2013
    New York, Ny, Us
  • Medical Relief Alliance
    Associate Project Manager
    Medical Relief Alliance Sep 2011 - May 2012
    Us
    • Served on 5-person team consisting of NYU Wagner graduate candidates to identify market entry and product development strategy for the commercialization of agricultural dairy products • Planned field research completed in the US and Kenya to write and design the business plan, to develop a marketing and branding strategy, and to outline a four-phased business growth strategy resulting in $600,000 net income • Evaluated and developed tools (3 M&E tools - 2 physical and one computer-based, MS Excel and Publisher-based tools) to monitor social impact of commercial operations
  • Project Migration
    International Development Policy Advisor And Special Projects Manager
    Project Migration Sep 2011 - May 2012
    Us
    • Conducted supply chain analysis to identify socially and environmentally sustainable actors for production of three intial product protoypes (t-shirts, small leather goods, reusable shopping bags) to select global manufacturers• Conducted conjoint analysis (personal interviews, group interviews, and online questionnaires - 150+ participants) to inform product positioning and marketing strategies• Aided with financial analysis of operations to inform legal incorporation and legal strategy (successfully attracted pro-bono support) to develop network of partners in both public and private spheres to expand charitable operations in East Africa
  • International Rescue Committee
    New Media And Web Content Editor: Project Soar
    International Rescue Committee Sep 2010 - Oct 2011
    New York, Ny, Us
    • Increased use of online collaboration tools (30%), Project SOAR Web site (+5%), and resource database (30%) to unite IRC headquarters with ethnic community-based organizations throughout the US and abroad• Oversaw corporate and foundation relations (valuing over $1 million) with domestic and international partners supporting Project SOAR
  • Resources For Residents And Communities Of Georgia
    Project Manager: Community Stabilization And State & Local Legislative Liaison
    Resources For Residents And Communities Of Georgia Jun 2007 - Aug 2010
    Us
    • Researched, developed, and enacted program to coordinate 7 private lenders and statelegislative officials to increase direct client access (reaching 1,000+) to HUD-approvedhome foreclosure counseling• Developed and launched inaugural individual donor campaign resulting in 35% increase over LY (using free technology tools, primarily MS Excel and other MS Office Suite tools)• Served as a media strategist on 3-person team for NeighborWorks America’s launch of social networking site• Planned and co-managed reintroduction of social activity club to engage 10-15 seniors and left program with receipt of first-time funding through state and federal grants valued at $1200• Created engagement, management, and tracking program to recruit and maintain long-term relations with volunteers - increased recruitment by approximately 150%, oversaw a returning rate of 15%, and translated 40% of volunteers into individual donors
  • Advanced Minerals Group, Inc
    International Csr Program Manager: International Community Reinvestment Initiatives
    Advanced Minerals Group, Inc Jan 2005 - May 2009
    • Assisted in the creation and launch of the affiliated nonprofit organization EcoTech Timber (intitial funding approximating $1.5 million) through writing business plan, identifying corporate partners in the UK, and assessing community need in Sierra Leone• Assessed host community’s (population ~800) response to mineral extraction plans and prescribed media outreach strategy to engage Sierra Leoneans in company construction proposals• Served as liaison between Chinese investors and US executives and staff• Coordinated external communications for department of Humanitarian and Community Building to synchronize company social programming with local nonprofit humanitarian programs - resulted in construction of paved road, health clinic, and houses of worship
  • Dr. Maria Navarro, University Of Georgia
    Undergraduate Research Assistant, Department Of Agriculture, Leadership, Development & Education
    Dr. Maria Navarro, University Of Georgia May 2006 - Aug 2007
    • Outlined proposal, developed curriculum, and served as student assistant for introduction of Freshman level course on world hunger, food security, the environment, and international development• Edited grant proposals, future course curricula, and scholarship applications• Constructed career guidebook detailing each career path’s potential contribution to international development

Boykin Clarke Skills

Research Grant Writing Policy Analysis Program Evaluation Spss Editing Public Speaking International Relations Social Networking Program Management Volunteer Management Qualitative Research Program Development Social Media Marketing International Project Management Community Outreach Fundraising Teaching Project Management Microsoft Office Business Development Social Media Consumer Behaviour Market Research Copy Editing Technical Writing Visual Merchandising Social Entrepreneurship Strategic Brand Positioning Visual Editing Start Up Ventures Presentation Development Workshop Facilitation Foreign Policy Analysis Microsoft Excel Data Analysis Team Leadership Nonprofit Organizations Financial Reporting Customer Relationship Management Operations Management Operational Efficiency Client Relations Analytical Skills Event Planning Corporate Governance Merchandise Planning Cross Functional Team Leadership Management Grants Non Profits Proposal Writing Nonprofits International Development Multi Channel Retail

Boykin Clarke Education Details

  • Robert F. Wagner Graduate School Of Public Service
    Robert F. Wagner Graduate School Of Public Service
    International Finance; Public Policy
  • The University Of Georgia
    The University Of Georgia
    And Comparative Politics

Frequently Asked Questions about Boykin Clarke

What company does Boykin Clarke work for?

Boykin Clarke works for Caswell-Massey

What is Boykin Clarke's role at the current company?

Boykin Clarke's current role is Director of Ecommerce @ Caswell-Massey | Email Marketing, Performance Marketing.

What is Boykin Clarke's email address?

Boykin Clarke's email address is bc****@****sey.com

What schools did Boykin Clarke attend?

Boykin Clarke attended Robert F. Wagner Graduate School Of Public Service, The University Of Georgia.

What are some of Boykin Clarke's interests?

Boykin Clarke has interest in Economic Empowerment, Civil Rights And Social Action, Poverty Alleviation, Science And Technology, Human Rights.

What skills is Boykin Clarke known for?

Boykin Clarke has skills like Research, Grant Writing, Policy Analysis, Program Evaluation, Spss, Editing, Public Speaking, International Relations, Social Networking, Program Management, Volunteer Management, Qualitative Research.

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