Jack Cheng Email & Phone Number

Taipei City, Taiwan

• Designed an interactive chart on mobile app for diabetes patients’ A1C data, resulting in an increase of 15.9% in average user engagement time.• Revamped premium membership purchasing flow and UI on the mobile app, leading to a 23.49% increase in avg. weekly revenue, and a 9.09% increase in avg. daily purchase count.• Redesigned the message page on the Patient Management Platform (Web) for healthcare providers. Conducted usability tests with 7 users across the top 5 active clinics, yielding 57% positive feedback and 29% neutral feedback.• Revamped the mobile app's message page, resulting in a 21.2% increase in CTA button conversion rates within message bubbles.

Ohio, United States

• Designed and implemented sophisticated UI interactions for the new version of the forklift display, resulting in enhanced user experience and increased user engagement.• Led competitor research and market trend analysis, identifying key opportunities that informed the development of the new forklift display.• Collaborated with senior designers to conduct Co-creation workshops, fostering collaboration and generating innovative design ideas.• Special Contribution: Pioneered a standardized competitor research display system, reducing internal user consumption time by 50%, and improving efficiency in decision-making.

Taipei City, Taiwan

• Contributed to a valuation of 3.3 million USD by influencing national policy-making on stray dog issues through innovative design solutions.• Collaborated with senior designers to design UI features, conduct usability testing, and prototype solutions for complex user experience challenges.• Established strong partnerships with NGOs and government agencies, transforming complex problems into actionable design solutions.

Taipei City, Taiwan

• Developed data-driven personas that informed post-pandemic business goals, enabling the company to tailor its offerings to user needs and preferences.• Collaborated with data analysts to identify interview candidates, conducted user interviews, and streamlined user persona comprehension for cross-functional teams.• Facilitated comprehension of user personas for non-research-background designers and cross-functional teams by providing application examples along with each insight.

Taipei City, Taiwan

• Produced captivating event highlight videos and motion graphic advertisement videos, which contributed to a 20% increase in social media audience engagement.• Designed visual identity materials for events, including posters and postcards, enhancing brand recognition and visual appeal.

Tainan City, Taiwan

• Designed Visual Identity for events: posters, postcards, envelopes, etc.

Master Of Arts - Ma, User Experience Design, Gpa 3.75

Master'S Degree, User Experience Design

Bachelor Of Science - Bs, Industrial And Product Design