Brian Pozesky

Brian Pozesky Email and Phone Number

Retail Media Leader @ peq
Brian Pozesky's Location
Greater Chicago Area, United States, United States
Brian Pozesky's Contact Details
About Brian Pozesky

Spent 20+ years in advertising building platforms to provide industry-wide assets. Has held positions from GM to COO at Dotomi, Conversant, and Eyeview. Pioneer in incremental measurement and programmatic media systems. Managed $100M’s of advertising dollars to drive top-line growth for shopper marketers and national retailers. Holds patent in automated consumer segmentation solution.

Brian Pozesky's Current Company Details
peq

Peq

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Retail Media Leader
Brian Pozesky Work Experience Details
  • Peq
    Ceo | Co-Founder
    Peq Apr 2023 - Present
    Chicago, Il, Us
    View
  • Flashtalking By Mediaocean
    Vp, Measurement Partnerships (Ctv)
    Flashtalking By Mediaocean 2020 - 2022
    New York, Ny, Us
    View
  • Eyeview (Acquired By Aki)
    Chief Analytics Officer
    Eyeview (Acquired By Aki) 2015 - 2019
    New York, Ny, Us
    View
  • Conversant
    Gm, Media & Analytics
    Conversant 2006 - 2015
    Chicago, Illinois, Us
    Key member of the management team from inception to exit. Wrote, operated, and marketed the key measurement supporting the bulk of multi-channel retailer ROAS measurement. Developed and operated the media acquisition group, driving significant return on CPM costs.
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  • Coolsavings, Inc. (Digital Cpg Couponing)
    Svp, Media And Analytics
    Coolsavings, Inc. (Digital Cpg Couponing) 1999 - 2006
    Developed and managed the internal analytics and acquisition media teams as well as managed first-party media properties.
  • Nielsen (Formerly Claritas)
    Director | Senior Manager
    Nielsen (Formerly Claritas) 1996 - 1999
    New York, Ny, Us
    • Designed and coded algorithms for the creation of PRIZM geo/demographic clustering• Worked onsite with key accounts to apply and measure the effects of clustering solutions
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Brian Pozesky Skills

Analytics Segmentation Customer Insight Behavioral Targeting Database Marketing Direct Marketing Media Buying Digital Strategy Mobile Marketing Interactive Marketing Display Advertising Email Marketing Mobile Advertising Customer Acquisition

Brian Pozesky Education Details

  • University Of Maryland
    University Of Maryland
    Economics
  • American University
    American University
    Applied Econometics

Frequently Asked Questions about Brian Pozesky

What company does Brian Pozesky work for?

Brian Pozesky works for Peq

What is Brian Pozesky's role at the current company?

Brian Pozesky's current role is Retail Media Leader.

What is Brian Pozesky's email address?

Brian Pozesky's email address is br****@****ing.com

What schools did Brian Pozesky attend?

Brian Pozesky attended University Of Maryland, American University.

What are some of Brian Pozesky's interests?

Brian Pozesky has interest in Mobile, Clean Technology, Health Care, Consumer Internet, Enterprise Software.

What skills is Brian Pozesky known for?

Brian Pozesky has skills like Analytics, Segmentation, Customer Insight, Behavioral Targeting, Database Marketing, Direct Marketing, Media Buying, Digital Strategy, Mobile Marketing, Interactive Marketing, Display Advertising, Email Marketing.

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