Brian Rutter Email and Phone Number
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Experienced B2B marketing executive transforming enterprises and brands by constructing, launching and directing go-to-market strategies, demand and sales enablement tactics that build and drive a 360-degree view of the customer based on insights and data analysis. Lead high-performing teams, utilizing best practices in agile methodologies, design thinking and pipeline/revenue generation for greater ROI. Seasoned thought leadership and digital content storyteller and leader who curates compelling content, in every shape, form and size, to achieve quantifiable business outcomes.Proven history as a global alliance and partner marketing leader, resulting in billions of dollars in joint revenue through integrated solutions and campaigns. Hands-on credentials in event marketing, media relations, account-based marketing, business strategy, C-suite marketing, product and services demand generation, social/digital media, learning/training programs and corporate branding.Published author and blogger. Champion of diversity, inclusion, equity and sustainability initiatives.
Rimini Street
View- Website:
- pioneerelectronics.com
- Employees:
- 10
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Vice President, Global MarketingRimini StreetNew York, Ny, Us
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Global Marketing DirectorHarman International Feb 2023 - PresentStamford, Connecticut, UsAs the Global Marketing Director at HARMAN International, I serve as the strategic leader for a $350M IT services division, driving growth through innovative marketing strategies. My role involved overseeing brand development, demand generation, integrated market plans, content creation, and thought leadership initiatives. I also foster key alliance and analyst relationships to strengthen the division's market position. Over the past two years, have increased social engagement by more than 30% and driven opportunity pipeline by 5X. Key marketing leader for the launch of solutions in both the cloud, automation, AI and GenAI space. -
Senior Leader, Managed Cloud Services Marketing ProgramsOracle Sep 2021 - Feb 2023Austin, Texas, Us -
Global Sales Enablement And Field Marketing Leader For Public SectorIbm Aug 2019 - Sep 2021Armonk, New York, Ny, UsAs the Global Sales Enablement and Field Marketing Leader for Public Sector at IBM, I led a team responsible for developing sales enablement programs, training, and content for the $5B business. Utilizing agile marketing strategies and Martech platforms like Seismic, we achieved significant success, leading to recognition with the IBM Chairman's award for excellence. -
B2B Content & Thought Leadership Strategist, Writer And EditorBpr Marketing Communications Jul 2017 - Aug 2019In contractual and freelance relationships, produce, write, edit and curate B2B short and long-form content across all media to optimize business growth objectives aligned to brand value and revenue generation. Proven ability to develop technology and industry digital and thought leadership content that drives actionable results including brand awareness, customer loyalty and market share. Proficient in SEO, personalization and content management applications. Diverse marketing background spanning broad range of industries. Expert in IT services, mobility, network and application management, cloud, blockchain, cybersecurity, IoT and analytics. KPMG - 2018, 2021Netra One Technology - 2019Doremus (Shell) - 2019IBM - 2018, 2019Accedian - 2018, 2019Intuit - 2018StringBean Technologies - 2018Landor Associates (strategic branding agency) - 2018Radware - 2017, 2018Other clients include SAP, NCR, Zebra, Citi, Chase, Siemens, BusinessWeek, MetTel Communications, Reed Exhibition, Sheptin Tutoring, etc.
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Global Product Marketing Manager, Analytics SoftwareIbm May 2015 - Aug 2016Armonk, New York, Ny, UsLed the end-to-end strategic and tactical marketing plan for the multi-billion dollar IBM Analytics software portfolio, focusing on key industries. Applied deep portfolio, industry, buyer, segment and routes-to-market expertise to develop a fully integrated digital and content marketing strategy that drove brand value, increased market share and revenue.
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Global Alliances Marketing Leader, Mobility And WirelessIbm Jan 2008 - May 2015Armonk, New York, Ny, UsAs the Global Alliances Marketing Leader at IBM, I spearheaded the marketing efforts for key partnerships with industry leaders like Zebra Technologies, Motorola, Lenovo, SAP, and Cisco. My role involved developing and executing integrated marketing plans, driving sales enablement programs, and launching joint solutions to market. Through my strategic initiatives, I successfully increased revenue and market share for IBM Global Services.
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Content Marketing/Demand Generation/Sales Enablement Specialist, Global Technology ServicesIbm Oct 1996 - Jan 2008Armonk, New York, Ny, UsLed a N.A. team of sales enablement, demand generation and content specialists in producing assets, events, campaigns and programs focused on global technology and infrastructure services including help desk, business continuity, mobility, networking and site services. Served on cross-brand team for all corporate marketing initiatives. Managed all communications plans as well as was responsible for all metrics and KPI reporting. Was focal part of emerging business team focused on Linux and Grid Computing.
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Director Of MarketingReed Exhibitions 1992 - 1995Richmond, Surrey, GbStrategic marketing expert responsible for actionable plans that achieved marketing goals. Drove significant increases in exhibitor sales and buyer attendance for leading global events focused on gourmet food, publishing, hardware, eyewear and information technology. Saw increases in buyer attendance by more than 10% for every event including one event where attendance increased by nearly 35% (to 100,000+ buyers). Developed promotional sponsorship products and third-party alliance relationships that increased ancillary revenue by more than 500% annually.
Brian Rutter Skills
Brian Rutter Education Details
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Vassar CollegeHistory And English
Frequently Asked Questions about Brian Rutter
What company does Brian Rutter work for?
Brian Rutter works for Rimini Street
What is Brian Rutter's role at the current company?
Brian Rutter's current role is Vice President, Global Marketing.
What is Brian Rutter's email address?
Brian Rutter's email address is br****@****cle.com
What is Brian Rutter's direct phone number?
Brian Rutter's direct phone number is +120385*****
What schools did Brian Rutter attend?
Brian Rutter attended Vassar College.
What are some of Brian Rutter's interests?
Brian Rutter has interest in Civil Rights And Social Action, Children, Politics, Environment.
What skills is Brian Rutter known for?
Brian Rutter has skills like Multi Channel Marketing, Integrated Marketing, Marketing Strategy, Marketing Communications, Demand Generation, Strategic Communications, Channel Strategy, Marketing Management, Direct Marketing, Competitive Analysis, Strategy, Digital Marketing.
Who are Brian Rutter's colleagues?
Brian Rutter's colleagues are Rick Bolton, 胡方达, Sumanth Naik, Beena Vijay, Jeff Westenhaver, Werner Pekarek, Michael Hagg.
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