• Writing copy for websites, video, and print materials• Development of copy for interactive online tools• Editing of documents translated into English• Editing of B2C copy for emails, videos, and websites

• Developed brand identity elements, including positioning statements, taglines, and other materials for pharmaceutical industry organizations• Interviewed SMEs and wrote websites, blogs, journal articles, video scripts, and print and digital marketing materials• Performed SEO analysis and optimization on existing and in-development websites• Developed and refined templates for all major copy team document types

• Crafted creative copy for digital/web, social media, print, outdoor, radio, and POP marketing• Created and developed campaigns for product launches and other client initiatives• Created and maintained editorial style guides for all clients• Edited, fact-checked and proofread all agency work, including new business proposals, broadcast, web, print, and social• Performed QA testing and SEO optimization for websites and other digital assets• Clients included Subway Restaurants, Travelocity, Travel Texas, the American Heart Association, Mouser Electronics, Stubb’s Bar-B-Q, Paramount Theatre, and Visit San Antonio

• Strategized, edited, and wrote health care enrollment, marketing, and member communications• Maintained brand voice, regional accuracy, and legal compliance• Collaborated with project managers, designers, compliance staff, and regional contacts to develop copy and layout for items delivered to prospective and existing health plan members• Developed materials for business-to-business marketing• Interviewed potential employees, developed training materials, and mentored new staff members• Implemented new and changing government regulations affecting Medicare marketing

• Checked advertising materials for Kaiser Permanente style, grammatical errors, and artistic errors• Assisted with editing and letter programming for digital services• Aided in the development and implementation of standardized enrollment materials for Kaiser Permanente’s national marketing outreach• Collaborated with editors and project managers to ensure accuracy of direct response and enrollment advertising

• Proofread and edited a variety of print and web projects for clients including Sony Pictures, Universal Studios, Miramax, Amgen pharmaceuticals, Gooding & Co. auto auctions, Disney Mobile, and Fox Sports for grammatical, contractual, and artistic errors• Maintained database and filing system organizing differing client style guides and specific project parameters