Senior Art Director
CurrentArt Director II/Senior Art Director AutoZoneOct. 2018 to Present • Oversee the creation and production of online and print ads, brochures, promotional collateral, flyers, and emails.• Lead creative team in developing compelling and visually appealing designs to effectively promote products and messages. • Manage multiple projects in a fast paced environment. • Create eye-catching in-store signage that works within brand guidelines and hardware specifications.• Work with stakeholders to meet project deadlines and ensure the successful execution of marketing materials.• Produce large scale photo-shoots featuring models, vehicles, and photographers, in varied locations, including inside retail stores. Shoots have included multiple brands and generated 500 high-quality pictures per session. • Develop concepts and style guides used across print and web.• Understand the complexities involved in meeting the signage requirements for a network of 6,000 retail stores.Packaging/Private label Art Director II AutoZone Oct. 2016 to Oct. 2018 • Worked with global sourcing and international print vendors to produce packaging in compliance with brand guidelines for all AutoZone private label packages in the U.S. and Mexico. • Designed new graphics for test products and new brands. • Created style guides to be used globally for private labels.• Managed the AutoZone design internship program. Hired, trained and managed interns. Worked with local college intern programs to seek out and recruit candidates.Commercial Art Director II AutoZoneNov. 2013 to Oct. 2016• Collaborated with commercial marketing and category managers to craft messaging, flyers, brochures, monthly circulars, emails, and promotions to support AutoZone commercial sales staff.
