Brad Hass Email & Phone Number

Greater Denver Area

• Hiring into the position to grow a start-up local petroleum firm focused on business within the Colorado area.• Researched and implemented a new CRM, Highrise, to better track sales leads and accounts and improve sales effectiveness.• Provided sales coaching and training on sales best practices including techniques to improve the staff’s ability to up-sell.• Built solid partnerships with local agencies to create profitable DBE and SBE relationships to maximize the business potential within the marketplace. - Implemented highly effective strategy that has led to the acquisition of 10 new accounts within the first 5-months within the position.

Lakewood

• Provided comprehensive technical support for sales teams within the region including Colorado, New Mexico and West Texas.• Provided lubrication basic classes for existing customers to increase their detailed product knowledge. • Implemented a highly effective Salesgenie program used by staff leads to provide increase sales effectiveness and played a key role in the rollout of a new CRM to sales professionals. - Implemented sales best practices that drove the acquisition of 75 new accounts within the first year in the position.

• Obtained new customers for a start-up fleet maintenance facility, built to provide local and national trucking fleets with office space, drop yard, maintenance and fuel.• Maintained comprehensive responsibility for all day-to-day operations, working in a manner that drove increases in operational efficiency and effectiveness.• Placed a focus on obtaining business from all local and national transportation fleets and used local trade organizations to promote the new facility.- Filled the drop yard and successfully acquired customers that filled the office building.

• Brought onboard to develop both new commercial and industrial National Account business within the Western United States region. • Accurately profiled industries within the territory to create an Ideal Customer Profile.• Created a number of highly engaging publications to identify a unique and effective solution regarding procurement. - Successfully positioned the company with a number of trade organizations to increase business opportunities.

Sales Manager, (2007 – 2008)• Built a successful sales territory focused on the sale of fuel and lubricants and maintenance service to both construction and commercial businesses in Colorado.• Played a key role in the creation of an action plan that developed a national market for a new proprietary above-ground portable fuel storage system.• Created and maintained strong, profitable business relationships with new distributors to maximize the sales potential.• Provided staff training and motivation including the creation of a sale training program that promoted increases in both individual and team sales performance and drove the achievement of key organizational sales goals.• Maintained open lines of communication with ownership on the performance of the sales staff and risks to the business.• Continually monitored individual sales performance in terms of prospecting, appointments and presentations, reviewing all sales proposals and presentations and providing coaching and training to improve effectiveness.• Delivered seminars that trained customer on product knowledge and coordinated trade shows and conventions to increase the company’s presence within the marketplace.- Developed and implemented highly effective marketing strategies that led to $25M in gross revenue for the company.Business Development Manager, (2005 – 2007)• Managed all leads, referrals and potential customer calls while maintaining daily contact with existing customer to continually identify sales opportunities and business needs.• Delivered exceptional levels of service, resolving billing and service issues in a timely, professional manner.• Continually updated all customer leads and inquiry calls in ACT!, recommending the use of a reporting system to track calls and customer information. - Developed and implemented highly successful business development strategies that drove increases in sales revenue by 25% each year.