Brad Higginbotham Email & Phone Number

Centerton, Ar, Us

Bentonville, Arkansas, United States

Leading an insights-driven COE to rise above the sea of data and bring clarity, precision, and excellence in decision making.

Bentonville, Ar

Project Lead for Business Member DevelopmentRecruited to lead the reinvigoration of the business member within Sam’s Club. Member of a cross functional leadership team tasked with developing new capabilities to acquire business members. Responsible for strategy, assortment development, capability pipeline, and business member growth.

Houston, Texas Area

P&L Responsibility for $2B sales revenue.Recruited to lead the centralization of the beverage business unit across 72 independent domestic operating entities to achieve a “One Sysco” vision of merchandising. Member of the Category Management & Assortment Strategy leadership team responsible for delivering gross profit dollar improvement. Accountable for the beverage business unit strategy and annual operating plan development, execution, and success. Proactively managed vendor relationships, negotiated vendor contracts and pricing, and motivated vendor resources to achieve objectives.

Atlanta, Ga

Directed category management team across Drug, Value, and Convenience Retail; 24 direct & cross functional team membersPromoted to lead implementation of the Category Advisory vision and mission with customers across a variety of channels and categories. Responsible for all aspects of the advisory organization including category management, space management, and shopper insights. Worked closely with senior leadership to clarify the vision and strategy of the category advisory team, developed key strategies for assortment and space allocation, and influenced customer leadership to achieve objectives.

Atlanta, Ga

Responsible for category development across key customers, developing the long-term vision for category management, influencing the direction of category management within the franchise bottling organizations.

Atlanta Ga

Responsible for commercial strategy, alignment with franchise bottling groups, and key national retail teams.

Bentonville Ar

Advised Walmart on the multi-billion dollar home entertainment category (movies); 5 direct/cross functional team members.Recruited to take over the category captaincy from competitor and build best in class category capabilities. Assumed the responsibility of the modular development process, refined forecasting and supply chain methodologies, and drove changes in store segmentation.