Brad Thomas

Brad Thomas Email and Phone Number

Global Public Relations, Social Media and Marketing Leader for Technology and Healthcare @ OpenText
14, Mindspace, HITEC City, Hyderabad, Telangana 500081, India
Brad Thomas's Location
Sandy, Utah, United States, United States
Brad Thomas's Contact Details

Brad Thomas personal email

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About Brad Thomas

I am a versatile, results-driven communications professional that is successful at accelerating exposure and carefully managing the reputation of global organizations in the medical, aerospace, technology, and higher education sectors. My expertise covers the areas of media relations, public relations, marketing, analyst relations and social media. My philosophy is simple, but extremely effective: build strong relationships, be strategic and produce high-quality communications materials. Currently, I manage product PR activities for global enterpise-level technology solution provider OpenText (formerly Micro Focus). I work closely with the company's analyst relations team and product marketing groups, as well as manage in-house personnel and the contracted PR firms. My accomplishments include instituting and maintaining the content calendar and inbound media request tracking systems and a 60-percent increase in media coverage in FY22. The product areas of responsibility include ITOps, DevOps, COBOL/mainframe modernization, cybersecurity, information management and governance, databases, and AI and analytics, which includes many SaaS offerings.Previously, I successfully drove public relations, social media and content creation activities for global database leader FairCom Corporation and its product line: FairCom DB, FairCom EDGE IoT Database, and c-treeRTG legacy system modernization and migration solution. Prior to this, I managed PR and media relations activities at StorageCraft Technology Corporation, where I was also the architect of the company’s social media network. My accomplishments include:• Successfully planned and executed numerous PR campaigns at FairCom and StorageCraft. • Increased media exposure by 400 percent at StorageCraft.• Built a vibrant social media community for StorageCraft through which the number of followers increased by 1,033 percent and traffic from social media to the company website increased by more than 500 percent.I worked for 13 years with NASA’s human spaceflight program in progressively responsible roles for mission operations and space biomedical research. My efforts resulted in award-winning communications and marketing materials, the execution of successful PR/marketing campaigns and the management of a 1,000-page website. Before moving into PR and marketing, I was as a reporter and an editor. During this time, I developed a deep working knowledge of AP Style and an intimate understanding of how news organizations work.

Brad Thomas's Current Company Details
OpenText

Opentext

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Global Public Relations, Social Media and Marketing Leader for Technology and Healthcare
14, Mindspace, HITEC City, Hyderabad, Telangana 500081, India
Website:
opentext.com
Brad Thomas Work Experience Details
  • Opentext
    Software Public Relations Manager
    Opentext Jan 2022 - Present
    Waterloo, On, Ca
    Manage media relations activities for OpenText (formerly Micro Focus) and its six product divisions: CyberRes, Analytics and AI, Application Delivery Management, Application Modernization & Connectivity, IT Operations Management, and Information Management & Governance. Also, responsible for media relations for the company's partner and channel activities.Duties include managing the creation and distribution of news releases, thought leadership pieces and contributed content around the world with the company's regional marketing and communications groups, as well as contracted PR agencies. Responsibilities include media outreach, writing, editing and maintaining the global PR content calendar. Other duties include social media management for business units.
  • Faircom Corporation
    Public Relations And Content Development
    Faircom Corporation Aug 2017 - Jan 2022
    Columbia, Mo, Us
    Managed public relations and marketing content development activities for FairCom and its products and programs: the FairCom DB database, the FairCom EDGE IoT Database, the FairCom EDGE IIoT Hub, the c-treeRTG data management system for COBOL modernization and FairCom Pro Services. Also, responsible for the company's social media program and published the internal and external newsletters.
  • Springboard5
    Senior Accounts Director
    Springboard5 Nov 2016 - Jun 2017
    Responsibilities included managing public relations and marketing activities for clients in the technology, life sciences and commerce industries. Duties included developing strategies for public relations, investor relations, social media, and marketing programs. On the tactical front, oversaw media relations activities and the production of news releases, case studies, and marketing materials, as well as website development. On the corporate level, conducted business development activities to recruit new clients for the agency.
  • Storagecraft Technology Corp.
    Public Relations And Social Media Manager
    Storagecraft Technology Corp. Feb 2013 - Nov 2016
    Draper, Ut, Us
    Managed StorageCraft’s global public relations, media relations and social media activities. Media relations duties included developing and implementing media campaigns, writing news releases, serving as a company spokesperson, and cultivating and strengthening key media contacts. Public relations duties included partner and IT channel relations, government relations, and community outreach. Social media responsibilities entailed increasing brand awareness, managing daily and long-term activities, and maintaining the company’s online reputation. Responsibilities required close collaboration with StorageCraft’s executive, marketing and product management teams, as well as leadership with strategic partners and peer groups.
  • Baylor College Of Medicine (National Space Biomedical Research Institute)
    Senior Communications Specialist
    Baylor College Of Medicine (National Space Biomedical Research Institute) Jan 2008 - Feb 2013
    Houston, Texas, Us
    Managed media relations, internal communications, marketing and community and governmental outreach activities. Media relations activities included developing and implementing media campaigns, producing news releases, and serving as an Institute spokesperson. Outreach responsibilities included managing NSBRI’s website and social media activities, serving as a representative at national events, promoting education programs, and writing speeches and materials for governmental relations initiatives and congressional testimony.
  • Nasa (Indyne)
    Communications And Public Relations Specialist
    Nasa (Indyne) Jan 2000 - Jan 2008
    Performed external and internal communication duties. Responsibilities included production of collateral/promotional materials, PSA pitching, campaign planning and implementation, writing press releases, booking astronaut interviews and writing/editing for NASA websites.
  • The News-Star (Gannett)
    Copy Editor Ii
    The News-Star (Gannett) Feb 1999 - Jan 2000
    Edited stories, wrote headlines, designed pages, and wrote special section features.
  • Lsu School Of Veterinary Medicine
    Public Relations Technician
    Lsu School Of Veterinary Medicine May 1997 - Jan 1999
    Duties included internal and external relations. Produced bi-weekly newsletter, wrote press releases, and maintained correspondence with alumni and benefactors. Provided support and publicity for special events and programs.
  • Us Navy Reserve
    Aerographer'S Mate
    Us Navy Reserve Dec 1990 - Dec 1998
    Norfolk, Va, Us
    Specialized in weather and oceanography. Honorably discharged as an E-5 (Second-Class Petty Officer).

Brad Thomas Skills

Media Relations Press Releases Public Relations Strategic Communications Social Media Editing Internal Communications Crisis Communications Marketing Publications Writing Communications Planning Social Media Marketing Journalism Ap Style Management Copywriting Event Management Newspapers Corporate Communications Community Outreach Web Content Storytelling Public Affairs Communication Interviews Speech Writing Content Development Blogging Copy Editing Technical Writing Science Journalism Educational Outreach Social Media Relations Nonprofits Sports Writing Social Media Outreach Media Planning Medical Writing Website Management Government Relations Scientific Communications Strategic Public Relations Planning Social Media Blogging Communications Management Non Profit Communications Aerospace Communications Marketing Material Development Content Marketing Intranet Photojournalism

Brad Thomas Education Details

  • Louisiana Tech University
    Louisiana Tech University
    History And Geography
  • Louisiana State University
    Louisiana State University
    Mass Communication

Frequently Asked Questions about Brad Thomas

What company does Brad Thomas work for?

Brad Thomas works for Opentext

What is Brad Thomas's role at the current company?

Brad Thomas's current role is Global Public Relations, Social Media and Marketing Leader for Technology and Healthcare.

What is Brad Thomas's email address?

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What is Brad Thomas's direct phone number?

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What schools did Brad Thomas attend?

Brad Thomas attended Louisiana Tech University, Louisiana State University.

What are some of Brad Thomas's interests?

Brad Thomas has interest in Children.

What skills is Brad Thomas known for?

Brad Thomas has skills like Media Relations, Press Releases, Public Relations, Strategic Communications, Social Media, Editing, Internal Communications, Crisis Communications, Marketing, Publications, Writing, Communications Planning.

Who are Brad Thomas's colleagues?

Brad Thomas's colleagues are Frank Ragusa, Naveen Srikanth, Simon Mitrevski, Henrik Jacobsen, Jim Worth, Renata Mago, 张修敏.

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