Paid Media And Strategic Media Buying Consultant For Both Brands & Agencies- Campaign Strategy & Planning- Data Backed Decision Making For Channel Selection & Budget AllocationActivations Include:- Thousands of hours of broadcast radio spots across several major markets- 5,000+ LinearTV commercials aired across major networks- Millions of views across Hulu, Twitch, Freevee, MAX, and other premium streaming and OTT partners. - Thousands of static out of home placements secured and activated across large markets- Hundreds of thousands of direct mailed and printed ads in circulation.- Millions of impressions across digital audio platforms like Spotify, Pandora, and other streaming partners.

- Develop strategic marketing omni-channel campaigns. - Continuously test new emerging digital tactics - Request and negotiate proposals for tactics across digital, broadcast, print, direct mail, and out of home channels.- Manage a team on day to day items surrounding campaigns and KPIs- Develop internal and client facing processes to streamline tasks- Consult on new business proposal development- Develop and nurture new hires- Work across multiple departments to create more efficient operations.- Own all media billing- Develop strong relationships with media partners like DSPs, Data, and other specialized activation teams.

Responsible for managing client paid media initiatives - which includes paid search, paid social, display, programmatic, and mobile advertising.Driving the strategy, day-to-day optimization and tactical efforts, overseeing junior level team members working on their assigned client accounts.Provides POV and thought leadership for the subject matter area.

Drive users via programmatic advertising platforms to our engaging websites. Collaborate with content production team on creating new articles.Create analytical reports to present directly to the Director Of Native MediaAnalyze historical data to find trends as well as look for items to optimize.

Operationalize new streams of revenueWorking with paid media team on search feed projectsDaily campaign uploads and optimizationsWeekly reporting on project status

- Work directly with director of paid media, SVP of Revenue, and head of partnership to lead a team of paid social buyers. - Create & execute goals for the team based off of partner and executive level direction.- Work directly with clients on expectations, projections, as well as big picture and day to day updates.