Bradley Blake's Location
London, England, United Kingdom, United Kingdom
Bradley Blake's Contact Details
Bradley Blake work email
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About Bradley Blake
Over 20 years experience of working within the loyalty, rewards, affiliate and fintech industries.Brad has founded, scaled and sold many businesses (the first at 16 years old!), whilst also taking senior management roles within large businesses too.Most recently, founding Network B which was acquired by Finfare in Apr 2023.
Bradley Blake's Current Company Details
Bradley Blake Work Experience Details
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Founder And CeoSpendstreamUnited Kingdom
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Managing Director, UkFinfare Apr 2023 - Sep 2024Irvine, Ca, UsFollowing the acquisition of the company I founded (Network B, now Finfare Connect), I continue to lead this business unit in the UK. -
Chief Growth OfficerFinfare Apr 2023 - Jun 2024Irvine, Ca, UsUsing my entrepreneurial skillset, I took on the role of CGO at Finfare's head office in California to create the sales and marketing departments to bring all of Finfare's beta products to the market.I also created the first commercial models and worked closely with product, operations, legal and all other departments. My main aim was speed to market, but in a scalable way.After travelling back and forth to California monthly for a year, I've handed the teams over to the US and am now focussing solely on the UK market again.I reluctantly(!) left both departments in June with 20+ staff and revenues rapidly growing, as I have a baby due imminently!
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Founder & Ceo - Network BFinfare Jan 2020 - Apr 2023Irvine, Ca, UsI founded Network B in Jan 2020 with the mission of accelerating the world of card-linked offers. This quickly turned into a full-service personalised offers platform focused on generating incremental revenue, primarily via open banking.With over 15,000,000 customers having access to our services, we are one of the leading personalised offers platforms in the UK - providing a one-stop solution for open banking, card-linked offers, affiliate offers and gift cards.I raised investment from angels and VC's and reached profitability in November 2022.Network B was acquired by Finfare in April 2023.
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Director Of LoyaltyIntu Apr 2018 - Dec 2019London, Gbintu have 14 shopping centres in the UK and receive a huge 400m visits per year.I am delighted to announce that after pitching to intu in May 2017 to create a customer loyalty scheme for within their physical shopping centres, I joined as Director of Loyalty in April 2018. This is very much an "intrepeneur" role (being an entrepeneur in-house).A truly innovative product (a world-first for shopping centres), intu Pocket launched in July 2019. It utilises card-linked technology to enable customers to earn cashback when they shop at participating retailers, within intu shopping centres.intu Pocket is app-based and free for customers to download and use.I created the P&L, along with a 3 year plan - enabling intu to break-even after 18 months, as well as to gather anonymised shopping data (on a transactional level) from their customers - data that will be crucial for intu to understand their customers and to evolve the business based on their behaviours.The back-end technology was originally built by me - and I have now provided intu with a license. It's a state-of-the-art fully automated platform which processes customer data, transactions, payments, reporting and invoicing.I'm also responsible for the full product development, design, marketing and business development - including signing up over 150 stores - McDonald's, MAC Cosmetics, Superdry, Five Guys and more - to provide card-linked offers (CLO). I am essentially intu Pocket!Cashback is automatically earned by linking your existing debit/credit card(s) within the app and then making purchases with your card(s) as you normally would. You can then withdraw cashback earned via a bank transfer. -
Loyalty ConsultantConsultant Feb 2018 - Mar 2018Freelance consultant advising for a number of different businesses (including Personal Group and FreePrints) throughout February/March, before I start a new permanent role in April.
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Head Of Business DevelopmentQuidco Sep 2016 - Feb 2018Ewloe, Chester, GbAfter consulting for 6 months, I was offered a permanent position within business development, where I was then promoted to lead the department shortly afterwards.Responsibilities include:Cashout (enabling members to withdraw their balance via e-gifts)- Heading up Cashout on Quidco.- Managing a spend of up to £70m annually.- Negotiating the purchase of digital gift cards (e-gifts) from a range of top tier partners including M&S and Debenhams. Quidco's 7million+ members are able to withdraw their cashback in the form of a digital gift card.- Negotiating regular promotions and discounts which range in value, all the way up to 25%.Strategic Partnerships- Driving customer acquisition for Quidco via co-marketing strategies.- Creating and negotiating new commercial partnerships .- Developing key solutions including post checkout and CRM.- To December 2016, I have brought over 90 brands onto Quidco's co-marketing solutions- Managing partner accounts across all tiers and categories.Business Development- Partnering with new retailers and setting up commercial terms.- Partnering with new affiliate networks and agreeing on commercial arrangements.- Re-negotiating commercial terms within existing agreements.- Assessing the competition and playing a key role to ensure that our offering is market-leading -
Strategic Partnerships ConsultantQuidco Mar 2016 - Aug 2016Ewloe, Chester, GbIn early 2016, ORS Global were in discussions with Quidco (amongst other companies), regarding a sale of the business. During this time, it became apparent that Quidco had recently launched a new product within business development and coincidently, this product was something that I had introduced to ORS Global 2-3 years prior, which was very successful.Quidco then offered me a consultancy role to assess the product, improve it and ultimately, aid in it's success by creating partnerships with retailers.Within the first 6 weeks of the consultancy, I brought in over 30 signed contracts (including Thorntons, Euro Car Parts, etc) and issued an additional 30. I have also had a detailed input into growing the solution by improving processes, efficiency and reviewing the available resources.
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Founder & Managing DirectorOrs Global Ltd Sep 2010 - Mar 2016Since founding the company in September 2010, until early 2016, I was the Managing Director of ORS Global - a software and marketing company which provides additional revenue streams and loyalty/cashback solutions to various differing markets.Based in London, I raised investment and managed a small team of 12 staff, as well as various design and marketing agencies.ORS Global launched 15+ white-label cashback websites for clients (including Daily Express, OK Magazine, Daily Star, Planet Rock and various Universities and Student Unions), one of which won prestigious awards at the Consumer Moneyfacts Awards in 2013, 2014 and 2016.A healthy marketing budget enabled ORS Global to implement marketing plans which include the use of CPC, CPM and CPA across PPC, social media, PR, SEO, eCRM, lead generation, print advertising, radio and TV.I created partnerships with all of the major affiliate networks in the UK which give access to 3,500+ retailers, as well as creating direct B2B partnerships utilising loyalty solutions with leading brands such as Prezzybox, Euro Car Parts, HMV/Xtra-Vision, ShopTo and Green Man Gaming. I was also in advanced discussions with several well known banks regarding potential white-label partnerships.Managing a whole range of reports for shareholders and various departments within the business, I also have a keen eye for analytics and am experienced in Google Analytics, Coremetrics and WebTrends.
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Head Of EcommerceSoape.Com Jan 2011 - Jan 2013An Ecommerce website which has the sole UK license to sell soaps and other healthcare products from Casyopea.
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Digital Marketing ConsultantPentagon Direct Jan 2010 - Sep 2010GbWorking across digital marketing, analytics & project management, I achieved a healthy month on month increase in sales.I implemented a PPC strategy providing a profitable return.Amongst various other marketing activities, I also managed projects such as buying and setting up WebTrends analytics to provide relevant information to increase conversions and improve customer journeys. -
E-Commerce ExecutivePentland Brands Nov 2008 - Jan 2010London, England, GbWorking across various brands at Pentland (Speedo, Boxfresh, OneTrueSaxon), I created and implemented the first digital marketing plan (using PPC, affiliates, SEO, etc) for Speedo when they launched their first e-commerce website.Utilising Coremetrics and Google analytics, I improved all aspects of the customer journey (conversion rates, finding worst departure pages, on-site search performance, etc).I then moved on to work with other brands in the group, moving various agency-based marketing activities in-house - such as PPC and affiliates. I managed large budgets and successfully improved ROI, whilst increasing brand awareness.I also provided marketing/technical/analytical help to other brands within the group (Kickers, Boxfresh, etc). -
Founder & Managing DirectorDaily Pounds 2006 - 2009Daily Pounds was a free-to-play lottery website where members could win up to £10,000 daily.I founded this company as there was a gap in the market. Fully utilising all marketing and SEO channels, this website quickly grew to achieve hundreds of thousands of members.I worked closely with several companies (including eCircle, Jackpotjoy, Gala Bingo, etc) and affiliate agencies (including Tradedoubler, Affiliate Window, etc) as an affiliate and as an advertiser. In November 2009, this company was sold.
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Founder & Managing DirectorFree-Everything.Com Nov 1999 - Apr 2002I founded a "free stuff" website which specialised in free products, product samples and free trials. Typical freebies would include pet food, screen savers, music, ring tones and competitions. Within the first 6 months, strong advertising partnerships were in place with several companies such as Jackpotjoy and Paddy Power to increase revenue. This website was sold in 2002.
Bradley Blake Skills
E Commerce
Digital Marketing
Seo
Ppc
Affiliate Marketing
Business Development
Online Advertising
Strategic Partnerships
Marketing
Lead Generation
Project Management
Google Analytics
Web Analytics
Social Media
Online Marketing
Google Adwords
Loyalty Programs
Display Advertising
Sales
Managerial
Cms
Frequently Asked Questions about Bradley Blake
What company does Bradley Blake work for?
Bradley Blake works for Spendstream
What is Bradley Blake's role at the current company?
Bradley Blake's current role is Founder and CEO.
What is Bradley Blake's email address?
Bradley Blake's email address is br****@****e.co.uk
What is Bradley Blake's direct phone number?
Bradley Blake's direct phone number is +178140*****
What skills is Bradley Blake known for?
Bradley Blake has skills like E Commerce, Digital Marketing, Seo, Ppc, Affiliate Marketing, Business Development, Online Advertising, Strategic Partnerships, Marketing, Lead Generation, Project Management, Google Analytics.
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