Brad Christmann Email & Phone Number

Charlotte, North Carolina, United States

We partner with brands to create, store and ship incredible branded swag packs

Charlotte, North Carolina Area

We help brands make custom designer logo Dress & Athletic socks. Premium quality & 100% sourced & made in the USA.

Charlotte, NC

Awesome, 100% American-made (and sourced) socks. For each pair purchased, 5% of profits are donated to assist current U.S. Military & Veterans in need find jobs, housing, improved health, education, family assistance & more.

Mclean, VA

• Responsible for mobile adoption/engagement as well as mobile advertising.
• Managed $2.5MM annual marketing budget & owned content development & channel choices
• Led development of innovative on-site launch campaign during 2014 Final Four for Mobile App
• Engineered naming, positioning and marketing launch of SureSwipe, a secure pattern log-in innovation
• Delivered strategic plan and executed launch of first app for iPad across 12 marketing channels

Focused studies on Marketing and Entrepreneurship in the full-time MBA program at Kenan-Flagler Business SchoolMarketing Communications Advisory Board FellowMarketing Club VP of Communications

• Developed planbook to integrate social media platforms across functions including Marketing, CSR, Partnerships, PR and Customer Service
• Assembled in-depth industry and competitive analysis for personal care social landscape
• Chosen to present recommendation to Burt's Bees social media leadership team

Plano, TX

• Developed and pitched strategic positioning and naming recommendation for 2013 all-natural, low calorie beverage innovation
• Determined long-term potential for expansion of 2013 innovation to new markets

Mclean, VA

• Collaborated with cross functional partners to manage relaunch of lending products across 15 channels
• Led development of $5MM integrated marketing plan
• Gained experience in radio, print, search & display, retail / point of purchase
• Launched internal career development program called Shadow to help brand managers become more well-rounded marketers

Richmond, Virginia Area

• Partnered with cross functional teams and external agencies to lead segmented marketing approach
• Gained experience in DM, email, banner & website design, call center scripting, & customer experience design.
• Led $4MM marketing launch of first-ever customer-driven graduation platform
• Managed effective communication of terms changes during economic downturn, resulting in company savings of $500MM+ per year
• Secured budget for development of new marketing tactic- personalized URLs and accompanying microsite, subsequently adopted by multiple lines of business
• Identified, proposed and gained buy-in for multiple new customer-driven engagement programs to substantially build customer base

Mba, Marketing & Entrepreneurship

B.S. In Commerce, Marketing, Management

Activities and Societies: McIntire School of Business